Category: Slovenia

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Zakaj blogam v angleščini [In Slovene]

Dragi prijatelj, znanec, bralec, naj se ti najprej opravičim. Pred leti, ko sem se loteval tega projekta, sem se soočil z eno izmed težjih odločitev v svoji spletni karieri: ali naj svoj spletni dnevnik pišem v slovenščini ali v angleščni.

Takrat sem se odločil za slednje, kljub temu da sem vedel, da bo na ta način težje začeti. Podobno, kot na Twitterju, se mi zdi, da je na kratek rok v materinem jeziku lažje dobiti tisto osnovno občinstvo, vprašanje pa je, kaj je bolj učinkovito na dolgi rok. Z angleščino je enostavneje doseči več ljudi, kar sem tudi pričakoval, da se bo enkrat zgodilo. Danes, skoraj tri leta kasneje, lahko rečem, da mi je kar uspelo.

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written 9:14 CET on chronolog
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Cool Slovenian brands, part 1: Technology startups making it big

Slovenia has a surprisingly high level of technology companies that made a global impact. These startups are an inspiration to everybody, and we hope more of us will be joining them soon. Some made it with the support of different incubators, such as Seedcamp or Y Combinator, others made it on their own. They all share an innovative and outstanding product or service, proving that Slovenia is a place of very talented and ambitious people. While there are probably even more successful startups I haven't heard of or mentioned, I think these eight Slovenian technology organizations created the most hype in the recent few years.

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written 18:23 CET on chronolog
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I feel sLOVEnia. I really do.

Not that it's the best slogan ever. I always preferred "Slovenia, on the sunny side of the Alps", which was somehow forgotten / lost / stolen in the mean time, but "I feel" it's still much better than the previous "Slovenia invigorates" we've been seeing. Each slogan tells a story, but together they tell another, wider story, a story of a nation looking for its identity in these confusing times of globalization and recession. But we may not be as confused as it seems, these past weeks have shown there is much determination around. Much love, displayed in the huge amount of support and sincere wishes I received after we've launched Twenity. I felt sLOVEnia, finally!

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written 17:25 CET on chronolog
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Occupy Wall Street – why it won’t go away and why it matters [guest blogger Nick Taylor]

This is part of a special two part series transatlantic blog post about Occupy Wall Street. Come check out my cross-branded blog post on Nick Taylor’s thetwohalves.com*.

The Occupy movement has gone global ever since it’s fiery start on September 17, 2011, in New York City's Zuccotti Park. Strangely enough, the phenomenon was initiated by Canadians, the founders of Adbusters magazine, not Americans, lending further credibility to South Park’s famous "Blame Canada" motto. But I digress.

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written 17:27 CET on chronolog
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Supporting events on Twitter: how Pop TV and Soočenje owned the Slovenian Twitterverse

Supporting events on Twitter is becoming very popular, and it's a perfect case study of what Twitter can do. After all, this channel allows an additional layer for following things that are going on in real-life, in real-time. Coverage sometimes happens accidentally, if there are enough Twitterers around, but more and more often, it happens as a result of a carefully planned tactic of those behind the event. Only then it can fully work, enabling organizers, participants and observers a totally new type of involvement. Crowdsourcing event support can produce a better overview of what's happening than any well-trained team of journalists can provide, offering an experience that is broad, objective and subjective, interactive. And like using Twitter itself, some know how to do it, and some don't.

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written 11:13 CET on chronolog
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Twitfluence received some media attention. And almost went to Seedcamp.

Lately, a lot has been happening with Twitfluence. We've finally decided it's time to go out of prototype mode and make Twitfluence a fully working solution, a joint venture between Neolab and IlovarStritar. A fine combination of great technical expertise and amazing visual experience. We've even applied for Seedcamp Ljubljana, but only made it as runners-up (which is actually not that bad for the first try). But that won't stop us – we are more certain than ever to make Twitfluence a complete product, and we'll try even harder the next time.

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written 10:05 CET on chronolog
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Forget Facebook. Šport TV and their billboards found Twitter, with style.

About two months ago I was super fascinated about the fact that a variety of Slovene marketers started to promote their Facebook presence on billboards. Guess what: that's so two months ago. Šport TV, one of the biggest sports television networks in Slovenia went a step further, designing their billboard(s) specifically for promoting their coverage of The European basketball championships on Twitter. Which is a bit surprising, since there are supposedly only around 10k people on Twitter in Slovenia (compared to 650k on Facebook), but still, Twitter is much more suited for media coverage than Facebook for various reasons.

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written 21:59 CET on chronolog
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