Category: Technology

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Windows-branded computers on TV. Entering a new market or product placement fail?

Lately I've been noticing a lot of television shows that used computers with a Windows logo on their back. Classic product placement, where advertising blends with an event, movie or a TV show. The master of product placement in the mentioned segment is currently Apple, who also has suitable products for most occasions – beautiful and recognizable laptop and desktop computers. But Microsoft doesn't make computers at all. It does make some hardware (Xbox, Zune), but its focus is mostly on software (and lately on consumer electronics), so why the hell would they want to advertise something that doesn't even exist? Have they lost their mind or are they entering yet another market?

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written 19:02 CET on chronolog
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Apple has enough money to buy Slovenia's entire yearly production

Apple is currently hot like a chili pepper. Its products are well accepted, their sales and revenues are growing, and their stocks are going sky-high. A few months ago Apple even managed to dethrone Microsoft as the largest technology company in the world and second third largest according to market capitalization (behind Exxon and PetroChina). Their yearly revenues are currently around $65 billion, which is a lot, and that figure is even more interesting if put into perspective.

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written 23:00 CET on chronolog
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Web 2.5: Looking for the missing link between Web 2.0 and Web 3.0

The great revolution of Web 2.0 is still here and well – it looks like it's not going anywhere. Actually, its name did change, making "social media" more widely used today, but I'm still sticking to the original Tim O'Reilly's term. It's been more than five years since that happened, and a few years ago Web 3.0 was also starting to get mentioned. Web 3.0 mainly stands for the semantic web, using mathematical algorithms and meta data for trying to understand the meaning of content. But the whole thing is getting kinda old, because we still didn't see any real great results or services online – or perhaps they just did not make it to the mainstream. So while we wait for that to unveil, we could discuss something in between.

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written 18:39 CET on chronolog
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The chronolog now understands connections between content

I once made a promise that I will try to incorporate as many interesting features as possible into my blog. My previous development sessions were based mostly on interactions of readers with the posts, the peak of it being the Hot on the chronolog algorithm. But now, as the chronolog finally reached critical mass in the amount of content it operates with, the time has come to do something new. The next step is focused on a different functionality, and a few days ago, the chronolog received an algorithm for recognizing relationships between different blog posts.

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written 22:20 CET on chronolog
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Apple's strategy of becoming a content provider might simply be ingenious

Apple is an interesting corporation. Some love it, some hate it, but the fact is, Apple has become the biggest technology company in the world. An interesting turn of events, from a company that nearly went bankrupt a few decades ago, to a player that we know today. Looks like Steve Jobs really is one of the greatest visionaries of our time, as his comeback in 1996 together with the introduction of the iMac and the iPod managed to turn things around for Apple. Looking at these facts in 2010, the iPod may turn out to be even more important than it seems, creating a digital music revolution and providing the foundation for Apple's strategy of becoming the world's dominant commercial content provider.

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written 16:38 CET on chronolog
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Google 2.0, take infinity: Google Me

The past few months have been loaded with expectations and speculations about the new social service from Google that will be introduced soon: Google Me. Facebook is currently dominating the social market, with 500 million registered users and an expected 2 billion dollars of revenue in 2010. It's satellites, mostly in the form of social gaming providers, are also gaining momentum, e.g. Zynga, the most successful of the pack, could generate $500 million in revenue this year. Even though Google's revenue is still much much greater, more than $20 billion a year to be exact, this does not change the fact the future of the World Wide Web lies in social – and Google obviously wants to be a part of that.

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written 19:17 CET on chronolog
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Twitfluence calculation version log

In the prototype phase, the Twitfluence calculation will probably be going through some major and minor changes concerning the application and the calculation. For better understanding, transparency and of course, to satisfy the curiosity of those interested, the simplified version log will be available on this link. Feel free to comment on all the issues below, any feedback will be more than appreciated.

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written 11:54 CET on chronolog
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