Category: Technology

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Solving global and local records in SaaS database design

Lately, we've been seriously considering developing a new version of our framework. This one is already a few years old, and besides other problems it's facing, it lacks one very important thing - it's not suited for SaaS (Software as a Service) applications. Often, we would like to host a few simple projects (like multiple web pages) in a single database, but we are also thinking about developing a product / service, which we could offer to multiple clients. Making a product for different clients that would live in the same database is not simple, and requires an architecture that is both rigid and flexible, micro-useful and scalable.

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written 0:50 CET on chronolog
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Tesla Model S is from the future

In two years, we were supposed to have self-lacing shoes, weather control and flying cars. Instead, all we got are non-self-lacing shoes, global warming, and well - no flying cars. Of course, most of us have phones that are more powerful than a typical computer ten years ago, but who cares about that, that doesn't feel like the future. Or a guy that's been singing and broadcasting Space Oddity from space. Or Google's awesome new toy that will take ages to come around. No, that doesn't cut it. We need something that's available to have right here, right now!

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written 22:39 CET on chronolog
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Apple is just messing with our minds

iOS 7 is all over the place. Some love the new look, others think it's childish and confusing. Some even say the flat look symbolizes Apple's capitulation, since they're abandoning the skeuomorphic paradigm they have been using for ages. The new icons are obviously the most controversial part of the released software, and they seem - yes - wrong and unfinished. But what if the unpolished icons are just a marketing trick, a temporary solution presented on purpose to annoy people, especially the designer community? Rumors have it, they were designed by their marketing team anyways.

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written 7:50 CET on chronolog
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Cool Slovenian brands, part 2: The stars of Kickstarter

Kickstarter got my attention back in 2010, when Diaspora successfully raised $50k. This is the amount they required to develop an open source alternative to Facebook, where people would have full control over their posts and multimedia. It was a good idea, but too complex to easily implement, and the guys never managed to make it fully work. But there are other projects who did manage go big, making Kickstarter and crowd-founding an everyday thing. Today, numerous ideas, products, and even movies are financed this way, while statistics tell an amazing story: in 2012, Kickstarter pledges topped $300 million.

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written 23:25 CET on chronolog
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Reinventing the blog, part 3: WTF did Pitchfork just do?

You know that feeling when you do a lot of research, and after you publish your results, you notice something else that should be included as well? Happens to me all the time. Immediately after creating the list of the most outstanding blogs, I noticed a few others that should be added to the directory. Shit happens. I also tried to identify the funky new UI elements these blogs use, which would help me understand the user experience requirements driving modern publishing trends. Felt pretty good about the conclusions, but only to find myself out of luck again. Turns out I missed something very important, something I noticed when I saw what Pitchfork does with their cover articles.

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written 21:24 CET on chronolog
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How the #hashtag took over the world

Ever since the times of IRC, there has been a need to categorize specific messages on the internet. With the rise of the social web and increased amounts of information, this habit became even stronger. First popularized by Twitter, the hashtag was introduced in 2007, and since then, found its way into standard offering of the most popular social services (Instagram, Tumblr, Google+, etc.). It seems even Facebook will introduce its own version soon, though people already use them overthere anyways. The hashtag changed the way we create and consume content, and it became a symbol of collaborative publishing in the social era.

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written 8:57 CET on chronolog
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Daft Punk, Arrested Development, and how content is becoming an experience

What a great year for content! In October 2012, Red Bull Stratos set a benchmark for what can be done with branded content. The jump was watched live on YouTube by 8 million people. A few months later, Gangam style established a new standard for how far online virality can take you. It became the first video to reach 1 billion views on YouTube. Powered by the internet. These two extreme cases probably won't be topped for quite some time (internet time, that is) and are clear leaders in their categories. But lately, I've noticed two other great examples that clearly show something else - where commercial content (promotion) is headed. It's all about delivering experiences, which are created and amplified by digital marketing.

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written 8:32 CET on chronolog
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