Category: Web 2.0

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I don't know if you've noticed, but a few months ago the hit television show Dexter got it's own social game you can play on Facebook, named Slice of Life. Similar kinds of branded social games have been done before, but it's something else that's interesting this time. This game changes according to the plot of the television series each week. That's right, the show and the game are coexisting and evolving together to bring users a totally new type of experience. And while most technology blogs, obsessed with social, said Slice of Life is a revolutionary new type of a social game, I asked myself: is it rather a new revolutionary type of consuming television?

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written 16:46 CET on chronolog
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I started writing about Facebook and Twitter because I saw these two services as the most impressive players of the social age. I received a lot of comments about the two of them not being comparable, which I disagree. They are the biggest global Web 2.0 platforms (LinkedIn successfully went public and has a lot of users, but it's hardly a platform) and two of the ten most visited websites in the world. They are social trend-setters, both super advanced on technical and conceptual levels. They are a lot, but with the latest sets of patches, they are also becoming a lot alike.

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written 9:22 CET on chronolog
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Lately, a lot has been happening with Twitfluence. We've finally decided it's time to go out of prototype mode and make Twitfluence a fully working solution, a joint venture between Neolab and IlovarStritar. A fine combination of great technical expertise and amazing visual experience. We've even applied for Seedcamp Ljubljana, but only made it as runners-up (which is actually not that bad for the first try). But that won't stop us – we are more certain than ever to make Twitfluence a complete product, and we'll try even harder the next time.

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written 10:05 CET on chronolog
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About two months ago I was super fascinated about the fact that a variety of Slovene marketers started to promote their Facebook presence on billboards. Guess what: that's so two months ago. Šport TV, one of the biggest sports television networks in Slovenia went a step further, designing their billboard(s) specifically for promoting their coverage of The European basketball championships on Twitter. Which is a bit surprising, since there are supposedly only around 10k people on Twitter in Slovenia (compared to 650k on Facebook), but still, Twitter is much more suited for media coverage than Facebook for various reasons.

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written 21:59 CET on chronolog
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Half a year ago I decided to make something out of my Delicious bookmarks. The magazine-style display inspired by Flipboard wasn't enough, I wanted to publish these links somewhere outside my chronolog, somewhere on Twitter. So I made a bot. It's doing quite well, posting like mad, but it's really not where I want it to be. Until now, it made about 3.000 tweets (around 500 per month), but has only 67 followers. I know my taste in content is a bit obscure, but still, only 67 followers?

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written 21:33 CET on chronolog
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Lately I've been noticing an interesting trend in local advertising. Billboards all across Slovenia started to display Facebook icons or even links to Facebook pages. Since Slovenia is a few years behind in adopting new marketing approaches, this came as a bit of a surprise, it may have even produced a bit of patriotic pride. Look at that, advertisers have finally started to see the potential in digital and social, looks like we are not that out after all.

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written 8:58 CET on chronolog
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Social is a funny thing. Some get it, some don't, it's been around since ever (remember forums?) and it keeps evolving with a maddening pace. While there used to be a giant barrier between social and not social, this barrier is slowly disappearing, and the last of the old boys finally admitted it's competing against Facebook and not Microsoft. Google has had problems with providing a social service. But wasn't social potential always there to conquer, only not really noticed? Not inside their failed social projects like Buzz and Wave (and Google Me?), but there, in the core of their services?

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written 9:05 CET on chronolog
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