Category: Web 2.0

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The debate about the potential second technology bubble is all over the media. One of the first milestones that will determine the outcome of this story happened on friday, when Facebook went public. As opposed to other (smaller) web IPOs of the past years (LinkedIn, Groupon, Zynga, Yandex), the price on the first day stayed on the same level. This was to be expected, since Facebook received the valuation of 100 billion dollars. To put that in perspective, that's around half of Google's value, and about the same value as Amazon has. But Facebook makes 10 times less revenue than Google does, and its revenue growth is slowing down. Was Facebook valued too high? It seems so, and some analysts are already saying that most of the stocks were bought by institutional investors to keep the share price above 38$.

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written 9:14 CET on chronolog
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At one point of the evolution of the World Wide Web, somebody came up with this fantastic idea. This person must have thought that the problem of securing your online identity was just solved in a very elegant form: security questions, which only the person who owns the account is able to answer. But there's a problem. Even if security questions worked at one point in time (which I also doubt), they simply don't work anymore, so you might as well lose them. Luckily, most services already did that, and Facebook tried to innovate this feature with "recognizing friends" alternative, but I somehow still manage to find them. And fail using them.

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written 21:05 CET on chronolog
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I don't know if you've had the chance to read What Would Google Do? by Jeff Jarvis. You should, it's a very powerful book, even though it's been written a few years ago. Things have changed a bit since then, when Google was on top of it's game, but that doesn't mean the ideas presented in the book aren't more actual than ever. One of the chapters that made the biggest impact on me was the one about platforms and distributed systems. Google managed to conquer the world of Web 1.0 by being decentralized, allowing others to embed YouTube videos, Google Maps and Ads anywhere on the Web. This orientation provided the fuel for Google's further development and growth. Today, this way of thinking is not a competitive advantage anymore, it's becoming a necessity. As you will see, current online market leaders of various industries are not those who provide the service, they're the ones who provide the platform.

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written 17:26 CET on chronolog
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I can't believe how much has happened since I first wrote about going viral on social media. I also can't believe what I wrote then, talking mostly about how virality has the most to do with luck. Well, it does, but any proper RPG character can fully understand luck can be influenced one way or another. As you evolve as a blogger, you learn a lot about writing good headlines, best times to publish, using various platforms to promote content and other general best practices, all adding a bit to the chance of going big. Of course, you're still competing in your own league, but a few hundred posts more, and you might do something extraordinary like swizec did. Get noticed and amplified by a heavy influencer.

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written 20:58 CET on chronolog
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There are people who create content. Millions of them, producing enormous amounts of data and information every day. On the opposite side, you have the consumers, people who absorb most of this content for various reasons. And there are those in-between, an emerging layer of people who filter this content and pass the one worth consuming forward to others. These people are called content curators, a breed that's becoming more and more important these days, perhaps even more important than the original creators themselves. After all, they're the ones categorizing and cleaning up the chaotic Web.

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written 18:04 CET on chronolog
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In three days, a new type of online influence measuring service will be launched, an exciting new version of Twitfluence on steroids. Unlike Klout or PeerIndex, Twenity won't try to set a new standard for calculating social authority, it will rather behave as a game on top of your social activity, which will allow players to go through quests, unlock levels, badges, compare themselves and compete with each other. A project made by Neolab and IlovarStritar that will try to combine the elements of gamification and social authority measuring. Who's hot and who's not, the game.

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written 18:41 CET on chronolog
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Nick Taylor is probably the person who has the most to do with me starting blogging in the first place. That's why it makes even more sense my first guest blog post was on his blog, thetwohalves.com. Luckily, he was interested in guest blogging too, since these types of exchange can bring additional exposure and new readers. But we wanted to make something special, something a bit more interesting, so we've agreed on writing a mutual post on the same topic, both publishing on each other's blog. After looking for a proper theme for months, we've finally decided on Occupy Wall Street, something that's very actual these days.

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written 11:47 CET on chronolog
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