Recent blog posts

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What's hot on the web - Part 5: Cool and funny webcomics

There are probably millions of different webcomics online today. A few of them actually made it to the mainstream, with a bit of help from the social media and the cyber community. If you examine the most popular ones, you can see that they actually have a lot in common. They are short and to the point, providing great and funny content within usually simplistic drawings, with a focus mostly on geeky topics. After all, this geeky community is probably the driving force behind the World Wide Web and if they like it, the comic has a great chance to succeed. This part of What's hot on the web will display some of my favorites and help you spend a bit of your valuable time doing useless things.

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written 18:52 CET on chronolog
2765 views   •   5 likes   •   Like   •   
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The impact of hyperlinks, toolbars and URL shorteners on Google Analytics

In the past few weeks I've done an extended analysis of visits on my blog, which made me wonder how the super fancy new web gadgets and features influence Google Analytics and traffic reports. By these new gadgets I mean the nowadays very popular URL shorteners, such as tinyurl or bit.ly, and the annoying inside-browser toolbars, used by Digg, Stumbleupon, Google images and other services. These inventions made me wonder, as well as probably many other bloggers, web developers and marketers do - are these things messing up the traffic statistics? To be sure, I had to try it out by myself and found out the following: No, they do not. Or better put, Google is smart enough to know what's happening.

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written 19:51 CET on chronolog
14584 views   •   Like   •   
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Creative online advertising at its best – Wired and Youtube

I used to work for an online advertising agency. For large projects we were usually trying to make a campaign extraordinary and special, something that would stand out from the rest and be creative and effective. When you are trying to achieve something like that you are usually limited by a great number of facts, such as the campaign budget, creativity of the team, capabilities of the designers and programmers, but perhaps most importantly, the technical issues and platform of the site that will serve the ads.

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written 14:48 CET on chronolog
1809 views   •   Like   •   
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I got the scent of going viral on social media. Now I'm a bit confused.

The previous few posts I've written have been accepted really well. They even went viral to some extent, which made me proud and happy. Now I feel a bit confused. It's obvious this can't happen each time, so I better just get used to my old 50-100 viewers per post. This puts me in an awkward situation, where past achievements rose my expectations, but to be realistic, I don't really expect this to happen again any time soon. But this doesn't mean I will stop trying and it surely doesn't mean I won't consider everything I can get my hands to try to understand the causality behind it.

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written 18:22 CET on chronolog
2804 views   •   1 like   •   Like   •   
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Facebook vs. Twitter - Part 1: The battleground

Facebook and Twitter are probably the two hottest Web 2.0 services available. A lot of us are familiar with both of them, but it's hard to predict which has greatest potential in the long run to take on the title of the main social networking service. The competition is on, but it's also obvious the race is long, even infinite. The World Wide Web runs on a time of its own, and we have seen major players vanish and marginal players with great ideas take the lead in years, if not months. Because I like to speculate on things like that, I bring you the first part of my thoughts on Facebook vs. Twitter.

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written 11:50 CET on chronolog
5641 views   •   3 likes   •   9 comments  •   Like   •   
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Arthur C. Clarke envisioning the World Wide Web in 1968

One of the greatest thrills in my life is when I stumble upon a visionary prediction in any form – text, movie, novel, painting, etc. Arthur C. Clarke, one of the most acclaimed science fiction authors of our time, did just that in his famous novel 2001: A space odyssey. Most of us are acquainted with the plot and the scary artificial intelligence named Hal. The whole novel is really revolutionary for the age, but the thing I found most intriguing when I read it, is the detailed description of the technology we know today as the World Wide Web.

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written 17:10 CET on chronolog
3313 views   •   1 like   •   Like   •   
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Slovenian grocers going for Web 2.0 design

It’s obvious that Slovenian grocers are using TV as their main advertising medium, the same as many others. Nothing wrong with that. Their commercials are typical for their industry, emphasizing actual promotions and discounts and going for direct sales mostly. Nothing wrong with that too. They finish off with their logo on the screen, so they do a bit of branding too. Reasonable, you have to use all marketing approaches. But wait a minute, why do their logos look Web 2.0?

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written 19:12 CET on chronolog
2113 views   •   2 likes   •   1 comment  •   Like   •   
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