Stritar's chronolog

Cool Slovenian brands, part 3: The rise of the Slovenian hardware startup

Tue, 07 Oct 2014 08:55:53 GMT

I've been writing about Slovenian startups for years now. In a post I published in the beginning of 2012, I've highlighted a few Slovenian companies there were able to gain global traction, and as you can see, all of them are focused on software. About a year later, I wrote on the topic again, and this time, the spotlight was on a new generation of companies, which were fueled by Kickstarter and the crowdfunding movement. These businesses were able to find their market with niche products that were interesting to the public mostly because of their innovative design. This year, I'll focus on the third generation of Slovenian technology startups, represented by companies that were able establish something that actually seems so logical today: the rise of the Slovenian hardware startup.

This is basic evolution. Slovenians know how to make great software. We were always known to have had exceptional designers. Besides, there are plenty of outstanding engineers from previous and current generations that were able to produce global success stories with high-tech products such as exhaust systems, ultra-light planes, solar panels and even sailing yachts. Put the three together, and what you get, is a modern hardware startup. Because most hardware startups that want to compete globally, require these three components:

awesome software (1st generation)
awesome design (2nd generation)
awesome hardware (3rd generation)

Currently, there are at least 16 hot Slovenian hardware startups, who managed to reach global audience, receive funding via Kickstarter or investors, or have great potential to disrupt specific industries. Most are focused on uprising technologies, such as the Internet of Things and Quantified Self. Others are simple gadgets that help fuel the mobile revolution. All of them are focused on niche markets that did not exist five years ago.

I'm really glad Slovenian entrepreneurs were able to focus on these new fields, because the modern hardware market is not something anyone can compete in. You need specific skills from many fields, especially software, design and engineering. And Slovenians are exceptional in all of them. This is why this third generation of Slovenian startups perhaps has the biggest potential of them all. The community is strong as ever, heck, some are already joining forces in making cool mashups. And they need your help as well: know them, like them, support them, buy them!

Here they are, the hottest Slovenian hardware startups, together with a few highligths of their stories so far:

Beezinga

Beezinga is an early warning analytical system about events in remote apiaries. Beezinga - Google analytics for beekeepers.
Highlights: Wins ImagineCup 2013 (Apr '13), gets covered by TechCrunch (Jul '13) and others (Jul '13).
Total fans (TW + FB): ~500
Links: beezinga.com, @beezingahive, FB: BeezingaHive

Bellabeat

Hear, visualize and share your unborn baby's heartbeat with our pocket size heart rate monitor and a mobile app.
Highlights: Joins Y Combinator (Feb '14), gets covered by ABC News (Mar '14), raises additional $4.5M (May '14), introduces 3 new products (Sep '14).
Total fans (TW + FB): ~9.700
Links: bellabeat.com, @GetBellaBeat, FB: bellabeat

CarLock

CarLock is an affordable and easy to use solution for monitoring your car's location.
Highlights: Joins StartLabs (Jan '14), gets featured in Auto Express Magazine (Apr '14) and Top Gear Magazine (Jun '14).
Total fans (TW + FB): ~6.150
Links: carlock.co, @Carlock6, FB: carlock

Chipolo

Chipolo™ is a Bluetooth item finder for iPhone & Android. And it comes in 9 gorgeous colors.
Highlights: Raises almost $300k on Kickstarter (Nov '13), appears on TechCrunch (Nov '13) and TheNextWeb (Dec '13), is available on Amazon UK (Jun '14).
Total fans (TW + FB): ~4.300
Links: chipolo.net, @Chipolo, FB: ChipoloTM

CubeSensors

CubeSensors are small, cordless and connected devices that help you maintain a healthy and productive indoor environment.
Highlights: Wins TechCrunch hardware battlefield (Jan '14), raises $700k (Jun '14), appears on HardWired (Jul '14), is shipping from stock (Sep '14).
Total fans (TW + FB): ~2.000
Links: cubesensors.com, @CubeSensors, FB: cubesensors

Daisy.si

Daisy.si is an amazing new independent portable all-in-one design smart plant watering device.
Highlights: Raises $26k on Indiegogo (Jun '14), gets covered by multiple sources (Apr '14).
Total fans (TW + FB): N/A
Links: daisy.si

enolyse

Platform for family winemakers to improve fermentation and save time.
Highlights: Wins start:Cloud 2013 (Oct '13), becomes Slovenian start-up 2014 finalist (May '14), Joins LAUNCHhub (May '14).
Total fans (TW + FB): ~650
Links: enolyse.com, @enolyse, FB: enolyse

FlyKly

FlyKly Street Smart. Smart tools for smarter urban transportation.
Highlights: Gets covered by Engadget (Oct '13), CNET (Oct '13) and others, Raises $700k on Kickstarter (Oct '13), appears on PopSci (Feb '14).
Total fans (TW + FB): ~23.500
Links: flykly.com, @flykly, FB: flyklybike

H2O-Pal

The Hydration Tracker That Works Perfectly With Your Smartphone.
Highlights: Gets covered by TechCrunch (Oct '13), appears on CES (Jan '14), becomes Slovenian start-up of 2014 (May '14).
Total fans (TW + FB): ~5.300
Links: h2opal.com, @H2OPal, FB: h2opal

Lumu

Lumu is a light meter for your smartphone. It helps you create powerful memories anytime, anywhere.
Highlights: Gets covered by The Verge (May '13) and TheNextWeb (Jun '14), Raises $244k on Kickstarter (Jul '13).
Total fans (TW + FB): ~6.250
Links: lu.mu, @Lumu, FB: lumu.meter

MESI (Qualcomm Tricoder XPRIZE)

Our solution is to bring the doctor into your home. It consists of a wristband, wearable shield, mobile app and 4 modules.
Highlights: Becomes finalist of XPRIZE (Aug '14), appears on TheNextWeb (Aug '14).
Total fans (TW + FB): ~800
Homepage: mesimedical.com, @MESImedical, FB: MESIdoo

Monolyth

Monolyth is internet connected device for your AC unit, optimizing air temperature & quality for your comfort and energy savings.
Highlights: Gets covered by Digital trends (Jul '14) and others (Jul '14), tries with Indiegogo (Aug '14).
Total fans (TW + FB): ~650
Homepage: monolyth.co, @MonolythCo, FB: monolyth.co

OIVO

Oivo is the smallest charger on the go for iPhone. No cables, no AC power, no fuss. Just add AA batteries.
Highlights: Gets covered by TheNextWeb (Sep '14), starts great on Kickstarter (Sep '14) but cancels campaign to reiterate (Sep '14).
Total fans (TW + FB): ~1.300
Links: oivo.pw, @OivoPW, FB: oivo.pw

Red Pitaya

Red Pitaya turns your smartphone, tablet or PC into many amazing instruments.
Highlights: Gets covered by TechCrunch (Jul '14), raises $256k on Kickstarter (Sep '13), appears elsewhere (Dec '13).
Total fans (TW + FB): ~1.900
Links: redpitaya.com, @red_pitaya_, FB: redpitayaspark

Swich

A unique Smartphone Wireless Charger. Sophisticated energy transmission and elegant design in sustainable materials.
Highlights: Raises $45k on Kickstarter (Jul '14), appears on GigaOm (Jul '14), FastCo (Jul '14) and ZDNet (Jul '14).
Total fans (TW + FB): ~1.600
Links: swichwicharger.com, @swichwicharger, FB: Swich.wireless

Visionect

We're deploying the next generation of digital signage by applying electronic paper where glaring, energy consuming and heavily wired LCDs can't do the job.
Highlights: Raises $1,5m (Sep '12), gets covered by TechCrunch (Feb '14), launches development kit (Feb '14).
Total fans (TW + FB): ~2.000
Links: visionect.com, @visionect, FB: visionect

Interested in more stories about Slovenian startups? Check out this magazine.

Trademarks and logos are the property of their respective owners.

Check out the complete Cool Slovenian brands series.

Please help me curate a magazine about Slovenian startups

Sat, 01 Mar 2014 12:07:41 GMT

I don't know if you've heard, but the past year has been very generous to Slovenian startups. A new generation of companies like Layer, CubeSensors, Databox and Povio introduced innovative services in the technology sector, while products like FlyKly, Lumu, Musguard and Chipolo rocked Kickstarter with their fashionably designed solutions. If you take into account the veterans that have been around for years, you can see are slowly reaching a point where it's becoming hard to mention everybody worth mentioning. The scale of the Slovenian startup ecosystem can be understood by checking out this infographic provided by Yougo.

The supporting infrastructure and community that's emerged around these startups is thriving as well, and I'm proud to be a part of it. Even though I've started working on new things, I still don't have a huge success story of my own to tell, but I'm doing my best to support those who do. By spreading the word, blogging about it here and on other blogs (Whiteboard, Inventures), by collecting news about great solutions and people. And this is where I need your help.

Magazine

You've probably heard about Flipboard. Their new service offers anyone to create his/her own magazine, which combines articles from various sources into a single journal, and the results are pretty neat. By now, I've managed to collect more that 150 articles about Slovenian startups, which cover the following companies (some have already ceased existing, and some have pivoted into a different brand): Azumio, BabyWatch, Beezinga, CallWith.me, CarLock, Celtra, Chipolo, CubeSensors, Databox / Zeppelin, Dawn of Play (Dream of Pixels), DORA, DoubleRecall, eBeat, Equaleyes / 2ndsight, Fieldoo, Flaviar, Flowr, H20-Pal, Iddiction, Iptvbeat, Layer, LLStol, Lumu, Lyst, Koofr, JollyDeck, Mediately, Motiviti, Musguard, Ondu, Oust.me, Outfit7, Peekster, Povio, Red Pitaya, Toonia, Toshl, Vert, Visionect, Vox.io, Xvida, Zemanta. Check it out.

While I'm trying to make this magazine as relevant as possible, there are surely many others I have missed, and here's where you can come in. What I am looking for are other interesting articles about Slovenian startups in English (so non-Slovenians can understand them as well), preferably published by foreign media. I am also looking for other successful startups and go-getting people which I've missed, so I can put them on this list. All of this will help me keep the magazine fresh and up-to-date, creating an online news hub accessible to anyone.

So, if you know something, ping me on Twitter, contact me or make a comment below. Become a part of the ecosystem, our startups surely need all the exposure they can get. Thanks.

https://flipboard.com/section/startup-slovenia-bt6WAR

Cool Slovenian brands, part 2: The stars of Kickstarter

Sat, 08 Jun 2013 22:25:28 GMT

Kickstarter got my attention back in 2010, when Diaspora successfully raised $50k. This is the amount they required to develop an open source alternative to Facebook, where people would have full control over their posts and multimedia. It was a good idea, but too complex to easily implement, and the guys never managed to make it fully work. But there are other projects who did manage go big, making Kickstarter and crowd-founding an everyday thing. Today, numerous ideas, products, and even movies are financed this way, while statistics tell an amazing story: in 2012, Kickstarter pledges topped $300 million.

Besides getting financial resources which help people to build their products, crowd-funding has many other interesting benefits. For young entrepreneurs, this platform provides an option to validate their ideas which can help them reach product / market fit. They can start selling their prototype or MVP before they have a fully developed product. The (viral) marketing component is important as well, great Kickstarter projects spread around the (social) Web in minutes. People who get involved in something, have a strong tendency to become advocates and share information about it. These are just a few reasons why there are so many individuals and startups who are choosing such approaches to enter new markets.

I'm very glad to see crowd-funding being used in Slovenia as well. Since 2012, when LLSTOL managed to raise $18k+ on Kickstarter, other projects used the same strategy. In the last month alone, we've seen two new superstars emerge, bringing the total number of successfully funded Slovenian Kickstarter projects to 4 (two of those are still ongoing, the third hasn't reached the goal yet). We must mention two other projects (My name is Janez Janša and Namazi na mizo) which managed to find funding elsewhere.

LLSTOL

Time: Aug-Sep 2012
Received: $21,956 ($18,000 goal)
The LLSTOL (LL Chair) is a modular piece of furniture you can use in many ways; as a chair, a table, shelving or a drawing board. These multi-functional properties make it a very interesting product, which enabled LLSTOL to get featured in many local and international blogs. Thumbs up for paving the way for other Slovenian projects on Kickstarter!

XVIDA Boomerang

Time: Nov-Dec 2012
Received: $50,667 ($40,000 goal)
The all-in-one iPad stand went a step further, with a funding goal of $40k. Again, we are seeing a product with a modular structure, with a variety of beautifully designed holders for different occasions. Boomerang managed to turn quite a few heads, and is already shipping.

ONDU

Time: May-Jun 12th 2013 - STILL ACTIVE
Received: $92,876 ($10,000 goal)
Currently the most successful Slovenian Kickstarter project, ONDU pinhole cameras already raised more than $90k, out of $10k required. I like this project a lot as well, since it offers a beautiful, simple and unique product, made from local materials, by an enthusiast who likes to work with wood.

Marko B.'s story

Time: May-Jun 20th 2013 - STILL ACTIVE
Received: $1,843 ($20,000 goal)
Marko Baloh is an ultra-marathon cyclist, who he has written an autobiography about training for one of the hardest races ever, RAAM. With the help of Kickstarter, he will try to translate and publish that book in English as well. Hopefully, he can get a bit more exposure that will help him reach that goal.

Musguard

Time: May-Jun 22th 2013 - STILL ACTIVE
Received: $25,323 ($10,000 goal)
The foldable rear bycicle fender is simply awesome, and it weighs only 35 grams. The hipsters will probably take this product for their own, and thanks to Kickstarter, we will be seeing it in many colors. Musguard is one of the few projects who made it to Gizmodo.

Other projects

There are other Slovenian projects who were financed or marketed with the help of crowd-funding as well:

My name is Janez Janša: A documentary movie about three artists who changed their names to Janez Janša managed to raise more than €7k on Verkami back in April 2012, which makes this film the first successfully crowd-founded project in Slovenia!
Pelicon Beer: While Pelicon beer didn't manage to raise $100,000 to expand their production line, their Kickstarter campaign was successful anyways; they gained so much exposure, they will be opening the brewery on their own anyways.
Namazi na mizo: The cook book about different spreads managed to raise enough money to be actually published in real life. This was achieved locally, by accepting donations.

Your turn

I admit I gave the projects that used Kickstarter a bit more weight than others. I strongly feel that such cool ideas should try to aim for global markets, and Kickstarter is the platform that can help them achieve just that. Besides, there are three Slovenian projects who are still active on Kickstarter at the time of writing, and I think they need any help they can get.

It's fascinating that pretty much all internationally successful Slovenian crowd-founded campaigns are about real-life products with unique and creative designs. Slovenia definitely has to start actively developing this industry, I know so many talented designers around here, and there is a lot of legacy from the previous ages. These projects deserve to join other Slovenian success stories, don't you agree? What are you waiting for, become a part of the story, apply with your project or back someone up!

(Special thanks to alivea for compiling the list which helped me write this.)

UPDATE (23.6.2013): In the mean time, Lumu Light Meter managed to set a new standard, reaching its $20k goal in hours, and is already at $140k+ after six days. This is already the fourth Kickstarter project in cooperation with Niko Klanšek (after LLSTOL, Ondu and Musguard), and Lumu is so cool it got TechCrunched!

Check out the complete Cool Slovenian brands series.

How the #hashtag took over the world

Wed, 22 May 2013 07:57:39 GMT

Ever since the times of IRC, there has been a need to categorize specific messages on the internet. With the rise of the social web and increased amounts of information, this habit became even stronger. First popularized by Twitter, the hashtag was introduced in 2007, and since then, found its way into standard offering of the most popular social services (Instagram, Tumblr, Google+, etc.). It seems even Facebook will introduce its own version soon, though people already use them overthere anyways. The hashtag changed the way we create and consume content, and it became a symbol of collaborative publishing in the social era.

On the technical side, the hashtag is nothing more than a clickable search query, a simple keyword that is attached to the post to add a bit of context to the content. An emoticon with a few more options. But for something so fundamentally basic, the hashtag turned out to be so much more, something almost magical. Sociology, communicology, computer science and other fields would probably have a lot to say about this phenomenon.

Today, hashtags form the ultimate crowdsourced media channels, some even managed to construct themselves as brands. It's hard to imagine something happening without its hashtag, and most TV shows and commercials already include them. Actually, they remind me of the Web's beginning, when everything had the AOL keyword attached to it, except now, keyword creation and curation is decentralized and distributed.

A graffiti in Ljubljana, Slovenia, persuading people to join the protests against corrupt elites. Hashtag included.

But there's something that's much more important than commercial applications: the planned or ad-hoc hashtags that form themselves in case of disasters or other extreme events. Millions can tune-in to to these instant channels, and participate with their own information. Such streams can go beyond a single service, existing above specific social media. These hashtags have the power to help people in need, and assist activists in making the world a better place. They are the ones that made the hashtag the word of the year 2012, marking the transfer of power from publishers to ordinary people.

How Facebook and Twitter are messing up Slovenian journalism

Tue, 08 Jan 2013 19:56:08 GMT

Before I proceed with this rant, I would like to point out that I strongly believe in social media. I think it can do magical things, hell, we've already seen it has the potential to change the world. But that's just me, a person consuming information, deciding what's real and what not, riding those waves that I like. The media - they should try harder - it's their job to report the truth. In the past few weeks, we've encountered a few slips from the mainstream media here in Slovenia, feeding us with bogus information they've copied from the (social) web. I know it can be hard to track everything that's going on, but still, double-checking a few things and sources wouldn't hurt that much. And since Slovenia is in a quite critical stage at this point, with a fucked up financial situation, austerity measures, protests and everything, this makes it even more important for journalists to do their job properly.

Case 1: the major mayor situation

Those that are acquainted with the current situation in Slovenia, know that we currently have two major protest venues. Maribor, who started it all, and whose protesters have already succeeded in persuading their mayor Franc Kangler to step down (and they aren't stopping there), and Ljubljana, whose activists are protesting more against the Slovenian right-winged government lead by Janez Janša, and no so much against the capital's mayor. You should know that Ljubljana's mayor Zoran Janković is an interesting person, one of those guys that's a bit shady, but since he has done so much for the development of the city, the general public still likes him (but not for much longer it seems).

In a similar fashion as the other protests (who are currently happening on a weekly basis), there was one protest in Ljubljana organized using Facebook and other social media channels, targeted specifically against the mayor. This event had hidden attendees, and their wall was covered with posts such as "10.000 confirmed guests", "15.000 confirmed guests" etc. There were a few of us that laughed at this, but this didn't stop the radio and television from reporting an expected record amount of protesters on that day, based solely on that Facebook event's wall posts! The result: a few hundred people, and some of them had a transparent "Thief, we love you".

The cached version of the event against Zoran Janković - with 15k hidden attendees. The event is no longer available. Spotted by @loudandwicked.

Case 2: the bogus response to the anti-corruption commission report

Today, another interesting thing has happened, and we still need to see how it will turn out. The national Commission for the Prevention of Corruption released a report saying both prime minister Janez Janša and Ljubljana's mayor Zoran Janković have more money that they were supposed to have (in hundred thousand euros). When this happened, Janša's SDS party's parody Twitter account with 30 followers at that time tweeted that this report proved the commission has finally dug into the corrupt communist hole.

The tweet that got mistaken for an official statement.

When I saw this tweet, I instantly checked the profile, since the tweet seemed very unbelievable, concerning the fact their leader is also inside the report. I instantly knew it's a bogus account, but this didn't prevent the Slovenian Press Agency from putting this tweet as a quote inside one of their news (no longer available), and from there on it was instantly picked up by other media as well. We are talking about one of the most important Slovenian news sources!

The citation of the tweet, copied by demokracija.si from STA. Spotted by @miharejc, amplified by @multikultivator, read the the thread.

Time for real journalists to shine

There are probably more cases like this, and it needs to stop! Social media is a wonderful tool for providing additional information about something specific, but as we've seen in the two cases, it often can't be the primary source for the news. Journalism needs to go a step back, and provide credible information from trustworthy sources. Otherwise, there won't be much truth left for our descendants, since too many people will simply have the power to make things up. But everything's not bad - situations like this could provide clear distinction between real journalists with original sources, and those who do nothing else but copy others. Something we critically need in this age of data abundance.

A case study in agile development: the algorithm for Ljubljana Realtime's event discovery

Mon, 22 Oct 2012 20:01:16 GMT

When we started working on Ljubljana Realtime, we decided to approach it in an agile way. Amongst others, we wanted to use a few interesting lean concepts such as rapid development, Minimum Viable Product and the Build - Measure - Learn iterations. Less than two months later, the results are in, and they are very pleasing. The MVP in the shape of an activity map was developed in a few weeks, only to show there is a lot of social noise which will somehow need to be taken under control. But that's currently low priority, since the first pivot is already taking place, slowly shifting the focus from the rich map application towards an event discovery algorithm and stream. That's where I see the most potential of Ljubljana Realtime, and in the last weeks, that's where the most work was done.

Launch

Ljubljana Realtime event discovery engine uses Foursquare trending venues and geo-tagged posts from Twitter, Instagram and Flickr to discover what's happening in real life. At least 6 people checked-in on Foursquare or two different people tweeting or posting photos in a single hour could mean something is going on. These events are posted to Twitter and Facebook, with links to the posts. A few versions of this algorithm were already deployed, each one solving new problems, resulting in a few micro Build - Measure - Learn cycles in a single month.

Iteration 1: Foursquare, no duplicates

The first version of the stream (bot) was a simple one, at that point it was meant to work as promotion for the map. The only thing it knew how to do was to wait a few hours until it posted the same thing again. I think Foursquare checkins are alive for three hours, so if a trending venue was still trending after that time, new people had to checkin and the venue was still buzzing.

Problem: Plain, no real added value.

Iteration 2: Adding activity from other sources

When we were trying to make some space on the crowded map, we started grouping posts from Twitter and Instagram by the nearest Foursquare venue, which meant having less boxes on the screen. This turned out to be quite a complex thing to do properly, but it was worth the effort. On only a few occasions, one venue would have multiple posts in a single hour, and in most cases, that meant something was happening there. This provided another very interesting potential for the activity stream. Actually, it made the stream bigger than the map could ever be.

(I love it when such things happen, when you are trying to solve a problem, and it turns out there is much more hidden behind the resolution.)

Groupping posts by a venue. Did Ljubljana Realtime just discover an athletic meeting taking place?

The next problem: Activity in some venues, specially generic ones such as "Ljubljana" would trigger the stream almost every day. Similarly, some large venues, such as supermarkets, would be trending too many times on Foursquare.

Iteration 3: Balancing the posts

The algorithm needed an update, which would lower the amount of times when a venue would be recognized as an event, either on Foursquare or on other channels. At first I though about an upgrade which would set the amount of people or tweets needed to trigger the "event discovered" action for a specific venue. This would enable us to reduce the importance of some venues, but it would also require manual work. Luckily, we came up with another brilliant idea: the more times a venue is trending, the harder it is for it to be trending again, at least for the next few days. Automatic balancing.

Venues with the most discovered events. Generic ones, besides massive places, such as train stations, cinemas, squares and shopping centers are too dominating.

The next problem: At this point, we have launched other test instances of Ljubljana Realtime (Maribor, Zagreb and Zurich), to see how the system behaves in other environments. Some cities are bigger, some are smaller, which means they produce different amount of activity. Besides, different services are used differently in different cultures.

Iteration 4: Supporting local instances

Foursquare is big in Croatia (Zagreb), but not so much in Switzerland (Zurich), which means Zagreb Realtime's stream had a lot of Foursquare trending posts, while Zurich's had a lot of "Increased activity on Twitter and Instagram" posts. It was obvious that local instances needed different algorithms. While having an option to set the amounts which would trigger the post on a specific venue would be too much to moderate, having the same logic on a specific region could work. And it does. Zagreb now needs more people checked-in on Foursquare, while Zurich needs more unique people tweeting or sharing photos.

Number of discovered events by type (Foursquare vs. Twitter + Instagram) on each day. Foursquare trending venues are dominating Zagreb, while social streams are dominating Zurich Realtime.

The next problem: The basic algorithm requires two different people to tweet/post from the same location in one hour. In case of Zurich, this amount was set to three, but it turns out this situation happens rarely, around 10 times fewer than with two people, or only two to three times a day. Obviously not enough.

Iteration 5: Improving the "increased activity" weight

You can only have a whole amount of people tweeting in the past hour. Two or three. In our case, we needed something in the range of 2 1/2. The modified solution adds the number of posts divided by ten to the number of users, which means that currently, at least two people making at least three posts in an hour will determine a trending event in Zurich. This is not a perfect solution from the event discovery view, but it does what urgently needed to be done: prevent having too many tweets in the stream.

The next problem: we currently have four Twitter accounts that tweet events for these four cities. Our target was for each of them to make around 10 - 15 tweets a day, which seems like a number that is not spam. But how can a person see which of these events is THE event?

Iteration 6: Going super venue level 2

The latest version of the algorithm now recognizes two levels of events. An event (mostly 6 people on Foursquare, mostly 2 different people tweeting), and an outstanding event (around 12 people on Foursquare, around 4 people tweeting). Our goal was to make this super event happen only once a few days, on rare occasions two times per day, and it has already happened a few times.

Sometimes super events happen, with tens of posts in a single hour, such as the one for Philips Fashion week. These events definitely require more exposure.

The next iterations

At this point, I'm very satisfied with how the algorithm works, even though a few other modifications need to be done (specially to support different days of week specifics and behavior). By measuring what is happening, learning from that information and building the next releases based on that knowledge, the activity stream logic has come a long way from the initial version. Measuring is crucial, and rarely we have went to such extent to enable this in the widest way possible (e.g. the update to balancing the posts based on the previous events would be trivial by itself, but we wanted to log things that would happen but didn't happen, besides things that actually happened).

These cycles of Build - Measure - Learn can be a lot hard work, but they provide great results, which are also very fun and rewarding. Some people simply need to see how deep the rabbit hole is. Do you have any other interesting cases or experience with this approach?

Discover what's happening in Ljubljana in real-time

Fri, 28 Sep 2012 13:37:29 GMT

I've always been a big fan of the power of the crowds. When a mass of people can achieve much more than a few skilled individuals can. And ever since we've started playing with Twitter's API, I've been think about the possibilities of this magnificent data source. Besides Twenity, we've done a few other Twitter mashups like Twitter walls, but this wasn't enough. We wanted something more - geolocation. Displaying information on a map in real-time. But since there aren't that many tweets equipped with GPS coordinates, we needed to include other services for more diversity as well. Which we did, and Ljubljana Realtime, a social event discovery application, was born.

Launch

Data and services

Ljubljana Realtime currently feeds on four different services: Twitter, Foursquare, Instagram and Flickr. It would be great if we could add other services as well, but Facebook doesn't allow public geo search, Google+ doesn't support geo search at all, and other services either aren't appropriate or don't offer an API which would allow us to get their data.

These four services are visited once a minute, and all posts in a radius of around 5km from Ljubljana city center are found: tweets, Foursquare trending venues, pictures from Instagram and Flickr. A variety of information created with different purposes on different occasions.

The area covered by Ljubljana Realtime. Different services require different searches, based on maximum allowed radius.

The application

These posts are displayed on a map, which was the original idea for the prototype. The last hours of posts on Google Maps, which can be zoomed and filtered at will. But the whole display felt a bit chaotic (still does), since there are many posts in vicinity of one another. That's why we knew we need to group similar posts, and we did this by the post's nearest Foursquare venue. Then a funny thing happened: this simple solution enabled something magnificent, something that could be much bigger than the whole posts-on-a-map application.

Anyways, since geo location is heavily connected with mobile devices, the application is responsive and fully compatible with most smartphones. Perhaps there will be native apps as well at one point.

The stream

Back to the magnificent. Originally, a Twitter bot was intended to come with the application (I love making those), which would tweet all trending foursquare venues to promote the application. But this seemed a bit lame, we needed to add something cooler. Something that would add more value and detect an event before a 4sq trending venue would happen. This is where the mentioned grouping of posts by venue came in handy, and the logic is as follows: if two or more people publish form the same venue in a single hour, this could very well mean something's happening there. And in most occasions, this turned out to be true. Read further for more details.

Discovering an event before a trending venue on Foursquare.

The event discovery stream is available on Twitter and Facebook.

The problems

Besides unstable APIs, the biggest problem we are currently facing is the geolocation itself. GPS chips in mobile phones are often not accurate enough, so people are located tens or hundreds of meters from their actual location. Combine that with the amount of Foursquare venues out there (imagine tall buildings), and you can understand Ljubljana Realtime sometimes has problems with connecting a post to a venue. Not to mention duplicated venues. We've eliminated some of this effect by only using venues with a certain amount of checkins and different users, but this will surely be the greatest challenge the project is facing in the future.

An event which is not.

The results

Problems aside, in most cases, Ljubljana Realtime event discovery works great. In a week or so since it's online, it discovered many events that were happening in Ljubljana (night run to the Castle, an athletic meeting, one of the first iPhones 5 in Slovenia, a public garage sale in park Tabor, etc.), and on many occasions, it discovered these events before a trending venue happened on Foursquare. Which is great. The potential is obviously there, and newer, improved versions and algorithms will surely behave even better.

A few of the great discoveries Ljubljana Realtime made.

The plans

This project is being developed in an agile way, where the application's behavior is constantly being monitored and changes deployed rapidly according to discovered strengths and weaknesses. The MVP (minimum viable product) is there, and with a few minor modifications, Ljubljana Realtime will soon be ready to expand to other cities and regions. Now it's up to you to help us, and it's pretty simple. When something magical is happening on and you are tweeting about it anyways, be a sport and click the arrow to include your geolocation in the tweet. By doing this, you will help others to discover what's going on in our beautiful city.

That's it for now, party on.

p.s. for all the Slovenians out there: the coordinates embedded in a tweet are pretty accurate even though Twitter will say you are in Italy. If you look at the picture of the map below the tweet, there's a polygon around Italy which sadly contains Slovenia as well. Hopefully, Twitter will remove bug someday.

Dear Twitter, please reconsider this madness

Tue, 21 Aug 2012 15:01:53 GMT

Dear Twitter. You were always one of my favorites. I love it how you managed to create a subculture, something that Facebook will never be able to do. You've allowed people to collectively create information that travels the world in seconds. Your role in many global activist projects is invaluable, and your stance on privacy issues something that inspires the world. You help us find out about things before they actually happen. When the Icelandic volcano was erupting in 2010, I was watching the #ashtag word clouds being broadcasted live on CNN. It was then that it struck me that the media will never be the same again, the power of thousands reporters wins every time. You made it to the mainstream, shaped transmedia into Twitter + television. You were becoming the ultimate foundation for real-time information. You made me realize so many things by being one of the most prominent platforms of the social era. You were the man.

And now you are starting to kill the platform.

Anyone who's read What Would Google Do? would know this is a huge mistake. This book (from 2009!) has a chapter about the value of platforms and distributed systems, and I've been obsessing myself with this revelation ever since. Wrote a blog post about it, which was retweeted by the book's author Jeff Jarvis himself, and it made me even more in love with the idea. Now I'm sure platforms are the future, because they have the ability to outlast services.

The most important things about platforms are the ecosystems around them. Yours was always more appealing to me than Facebook's. Because of the information Twitter has (almost all of it public), because of the culture that's emerged around this information. Twitterers, Developers, even Lurkers and Ninjas, the amount of innovative things that people have managed to build around your core is amazing. Not just silly games and marketing schemes, actually valuable and inspiring things (we've tried it too!). I always believed you were cooler than Facebook, that you have a brighter future, since you weren't trying to keep people inside your services. You seemed to know what made you in the first place.

I understand it's the high level mashups you are interested in, but still, the platform is the most important thing you have. Why not let other people reinvent your user experience, like others are trying to reinvent email? You want that, you want people to make Twitter whatever they want, while creating, consuming and curating the data that's inside you. You need thousand of different clients that feed your infinite hunger, enabling you to build your business model around the tweets that are generated. You want developers to use, abuse and reshape your essence. Because platforms are like networks, there value grows exponentially with the number of nodes they have, and these nodes help platforms evolve even further, in unimaginable ways.

And now you are trying to kill bits of this platform, those bits that help create the most valuable thing you have - hundreds of millions of Tweets every day. They may be just Twitter clients, but they might as well be the most important thing you've ever had. Your fans, your supporters, your ambassadors, your army, your ecosystem. Your future is more important than your monetization, not just to me and to them, to everybody who loves what you are, and to those who don't get you. Your future is important to mankind. That's why you should stay what you were meant to be. You should stay the open platform.

The final destination, part 1: technologies and concepts enterprise IT will have to adopt

Mon, 02 Jul 2012 18:38:09 GMT

In the past years, we've witnessed a very important transformation: the consumerization of information technologies. Billions of connected users living their life online, overwhelmed by millions of information systems that have been tailored to suit their every need and desire. Google, Facebook, Apple and Amazon came a long way with their products and infrastructure, but the enterprise isn't losing any time. Learning from the new paradigms and adopting new funky technologies, that have traditionally been developed in corporate laboratories. Can the Fab 4 also predict where enterprise IT is headed? And what will it become?

A few weeks ago I participated in a panel for PI-PL on Ljubljana's Faculty of Economics, where I was asked this exact question: where do I see corporate IT in 10 years. A very hard question indeed, but the more I thought about the it, the clearer it became. Enterprise data, software and technology will sooner or later integrate everything. Simple as that. But to fully understand how this will happen, we must first try to identify the most important trends that have shaped information technologies as we know them today. Yes, most of them don't have that much to do with the enterprise. But things are changing.

Cloud technologies

While cloud computing may have been present in the enterprise for quite some time, it's still pretty much dominated by web players like Google (mail, docs, etc.) and Amazon (hardware), who are also flirting with the enterprise. Who wouldn't? There are massive benefits for businesses to move their stuff to the cloud, from scalable physical Infrastructure to higher level Platform or Software as a service information systems.

Perhaps the most important thing the Cloud achieved was to render technology infrastructure irrelevant. It doesn't matter any more, what kind of environment you use. What type of security, infrastructure, servers and network you have installed. You can outsource these things to others, and it will be much easier and cheaper, while all your migrating-to-a-bigger-thing problems will be solved with a swipe of a credit card. I was fascinated that Microsoft now offers Linux based servers on their Azure cloud services, which can be changed to Windows with a click of a button. Architecture doesn't matter anymore, and this fact helps IT departments to focus on more important things than system administration.

APIs, mashups, platforms and ecosystems

Heavily connected with the whole Cloud concept, data and information never had it easier to travel from one place to another. System migrations (moving data from one information system to another) and system integrations (connecting multiple information systems into one) have always been one of the biggest challenges of IT. But the web didn't have as much resources as the enterprise, so it had to simplify things. By offering APIs (Application Programming Interface), web applications allowed others applications to work with their data in an easy way. Mashups, hybrid information systems built on top of others, were born.

Pretty much every noteworthy web service has its own API. This helped a lot of them to become a platform. You know, like Facebook and Twitter, who have created an ecosystem, where thousands of other applications live around them? Soon, similar concepts will dominate the enterprise too. There are already players like Salesforce, who not only offer business-oriented Software as a service solutions, but the also a Platform for other developers to build services on top of their services. And since everything is so open, all this data can easily be integrated with other information systems or transferred to a different environment. Modern information systems don't have problems with understanding each other, but IT departments have problems with understanding information systems, since different, more business oriented skills are needed to support these integrations.

Mobile devices and new distribution channels

More than ten years ago, when I was an Information Sciences student, there was still a debate going on about the benefits of web based enterprise information systems over traditional Client - Server architecture. In the end, the Web won, mostly because distribution was so easy, you make the update on the server, and every user gets it instantly. Employees need nothing but a browser. They are acquainted with the environment ever since they started using Hotmail, and took it for their own ever since they started using Facebook.

But today, it seems the Web is losing its ground as the leading infrastructure, since a new technology came into town. Capable mobile devices, like smartphones and tablets, now enable access to information systems from anywhere, anytime in real-time. Besides, they arrived with their own app markets, which enabled a whole potential for software distribution, and perhaps more importantly, for software billing. You give a fair share to the store owner, who also promotes your solution, and you can freely focus on developing and marketing the product. It's true that mobile apps may not be as flexible as web applications, since the users need to install the updates (even though this can also be achieved by combining native mobile and hosted HTML 5), but the trend is clear. Apple already has its Mac store, Microsoft Windows will follow soon. Distribution of mobile and Software as a service information systems is becoming trivial.

Big data and The internet of things

Traditionally, banks, retailers and financial institutions have been the organizations that operated with the most data in the world. Well, things are changing, and we can only wonder who owns the most bytes today: is it Google, Facebook or someone else? Since there are less transactions than there are interactions, we can estimate consumer oriented information systems with billions of users are the biggest in existence. While this data is accessible to the enterprise to some extent, there are also hundreds of other systems the enterprise or its employees use, and they all create massive amounts of data and information, which needs to be integrated into a wider picture.

Not only that. Today, there are already are more connected devices that we have initially anticipated. These devices (cameras, sensors, tools, etc.) create even more data, which the enterprise needs to process. This trend of wired gadgets is called The internet of things, and together with the large amount of interconnectable information systems businesses use, points to one important trend: the typical enterprise was never faced with so much data and information, which somehow needs to be integrated and understood in an interdisciplinary way.

New ways of doing things, on a higher level

In the mean time, these consumer oriented (B2C) web corporation not only became a few of the biggest technology companies in existence, they've also invented new ways of how to get things done. From Google's 20%, to flat organizations without management, more and more companies (not only startups) set out to revolutionize how business is done. In the service oriented society, creativity is important, but so is productivity and the ability to ship fast. Done is better than perfect.

With new types of management concepts, such as lean and agile, modern organizations are becoming more and more flexible. Not only in doing things, but also in switching from one technology to another. These companies have developed their own way of thinking about which software to use. And it probably has a lot to do its price, how fast can you start using it, how scalable and connectable it is, and how fast can you dump if for another. IT requirements are moving to a higher level, and information systems have become just pieces of a puzzle that needs to be completed.

Design and user experience

Design and user experience probably still don't have that much to do with enterprise IT, but they are very much worth mentioning nevertheless. Face it, users are becoming more and more demanding, and software developers need to make better and better software. Even though the above mentioned facts are probably the dominating factor for the choice of which information systems the enterprise will use, design and user experience matter more and more.

Businesses have always had problems with implementing new software, educating the users, going through the whole status quo change. But beautiful and useful software penetrates faster. People perceive beautiful things to be more useful, and it's the whole intuitiveness and usability of software that helps them adopt something without too much resistance and problems. Some software vendors already found out user experience is the new competitive advantage, and in the end it may be the thing that tips the scale. But the whole point behind it is that I can see better, more clever and detailed, information systems force out older ones on an even faster pace. The whole world of information systems need reinvention, and user experience design will be the science behind these upgrades. Benefits are becoming more important than features.

Social, crowdsourcing and gamification

More than 3 years ago, I was very excited to present a concept we have been developing in Neolab on Days of Slovenian IT. I called it IT 2.0, since it meant integrating social services into enterprise software (at that time, Enterprise 2.0 was more widely used for stand-alone social software such as wikis or corporate blogs). The truth is, I didn't get the chance to sell it well, and in the mean time, disruptive social services managed to fully find their way into the enterprise. But business won't stop here; there are many other fascinating things the internet has invented that can fully be applied to corporate environments.

Gamification, the art of using gaming mechanics in non gaming environments, is getting more and more claim beyond the web. Both for motivating employees, as for motivating clients. We all like to play, so why should work be any different? And we all like to participate in something bigger, that is why crowdsourcing, where people coproduce something, can bring such exciting results. Can you see where I'm headed?

We are all human, and in the end, behaving on a very basic level. Sometimes we perform better, sometimes worse, and we all hold hidden potential even ourselves aren't aware of. That is what software in the workplace can sometimes help us discover, and it's something more and more businesses are aware of. Social, gamification and crowdsourcing are only a few approaches that can make us feel better and more motivated, and they are all concepts that enterprise IT will adopt sooner or later. Behind every company, there are only people.

The final destination of enterprise IT

These are the concepts and technologies that will shape enterprise IT of tomorrow. And with it, new challenges will emerge, together with new profiles of people, who will understand and use all of the above. These profiles, such as data scientists and business analysts, will help enterprise IT do what it was destined to do: Integrate life, the universe and everything.

But that's another story. Coming up soon.

Check out the complete The final destination series.

The future (of software) is in platforms

Sun, 08 Apr 2012 16:26:11 GMT

I don't know if you've had the chance to read What Would Google Do? by Jeff Jarvis. You should, it's a very powerful book, even though it's been written a few years ago. Things have changed a bit since then, when Google was on top of it's game, but that doesn't mean the ideas presented in the book aren't more actual than ever. One of the chapters that made the biggest impact on me was the one about platforms and distributed systems. Google managed to conquer the world of Web 1.0 by being decentralized, allowing others to embed YouTube videos, Google Maps and Ads anywhere on the Web. This orientation provided the fuel for Google's further development and growth. Today, this way of thinking is not a competitive advantage anymore, it's becoming a necessity. As you will see, current online market leaders of various industries are not those who provide the service, they're the ones who provide the platform.

Platforms rule because mashups rule

Platforms, as opposed to products and services, allow others to build on top of them. Not thinking about control and centralization, they provide the basic building blocks other can use to develop even more products and services. In the world of Web 1.0, this meant using an embedded YouTube video instead of having your own video player, but Web 2.0 has been heavily defined by ecosystems of services built around other services. With APIs these platforms provide, developing high-level mashups has never been easier from the technical point of view, and this type of architecture benefits everybody. The platform vendor gets additional developers that extend and market it's service, while the satellite mashup gets the distribution channels, users and data they need to get somewhere faster. A modern synergy packed symbiosis.

Oren Michels, CEO of Mashery, which provides API as a service, talking for Silicon Gardens in Kiberpipa

The technology platforms

Today, pretty much all of the technology market leaders are platforms. Google allows various levels of use of it's services, from embedding things to using different APIs. Facebook's games and other apps ecosystem is huge, with providers such as Zynga already gone public. Twitter and it's massive amounts of tweets generated in real-time produced the Twitterverse - an array of fascinating high-level services. Foursquare, a geo-location network allowed other interesting concepts, such as augmented reality and games, on top of its service. Amazon offers you to build your own store, and Apple's and Android's mobile app stores are hosting hundreds of thousands of apps developers can build, deploy and distribute in short amounts of time. Salesforce offers a platform for enterprise IT, WordPress for writing and blogging tools. I could go on, but you get the picture. Platforms are the future, because they evolve collaboratively, with thousands, if not millions of people co-creating them.

A massive Salesforce conference in San Francisco, which I've visited on my Silicon Valley trip (thanks Davorin!)

The real-life platforms

Not only in software and technology, platforms in real-life are also becoming more widespread. The whole Apple iPad/iPhone gadgets ecosystem is one of the most obvious cases, where various providers offer sound systems, dongles, add-ons and other accessories that upgrade and make the original item even more appealing. Nespresso and Dolce Gusto are another interesting products. Nestlé provides the platform - the small coffee pads, which they are pushing to the market, while different manufacturers make coffee machines and other complementary products. The platform becomes more useful because of its satellites, which make the platform even more successful, turning this relationship into a virtuous circle.

Coffee machines by various vendors for Nestlé Dolce Gusto

So what should I do?

Firstly, you should embrace this way of thinking and understand what's happening. Platforms have been around since the beginning of software, even though you maybe haven't thought about them in such a way. Computer architectures, Operating systems, Programming languages and Development environments are all platforms, on a more basic level - but they provide the foundation which others can build on top of. Other platforms are build atop of these and others atop of those. Platforms are everywhere, and with every new level, they are less technically, and more conceptually oriented. Think about where you fit in.

Next, find a platform that suits what you are trying to do. Personally, against many odds, I believe more in Twitter than I do in Facebook, since Facebook is trying to keep as much as possible inside its service, while Twitter acts distributed. One of our projects is Twenity, a game we've developed around Twitter influence measuring.

If you're feeling lucky, you might want to become a platform on your own. While this may be almost impossible to do, it's something I wish I will have the chance to do someday. Neolab already has its own development framework, and if we do manage to make enough surplus or find an investor that will take us down this road, I'll be the first one in line. That is, if we don't decide to join an established platform and rather build on top of that.

Things have changed. The future (of software) is in platforms. Are you already a part of the show?

The Silicon Valley tour, part 6: A trip to the Internet Archive

Wed, 21 Mar 2012 18:28:09 GMT

Those that have read my previous post about visiting the technology giants of Silicon Valley, might have gotten the idea that organizations around here aren't that welcoming to strangers. Well, that might not be entirely true. One of my stops in San Francisco also included a visit to the Internet Archive, a foundation that is trying to preserve all the information our civilization possesses. And they were more than welcoming. Besides giving Andraz and me a full tour of their headquarters, they've also invited us to one of their staff meetings, where the Archive's members and volunteers present their activities and results from their specific fields.

The Internet Archive is located in a former church in San Francisco, so there's more than enough room for all the people and hardware. Two main projects are currently taking place; one is the Wayback Machine, which makes snapshots of websites throughout history, and the other is the Archive, which represents systematic digitalization of movies, music and books, manually done by its members. A never-ending task that can only be done by activists who genuinely want to protect the knowledge of mankind, and you can contribute to the effort as well.

During our tour, 2.5 petabytes (that's 2.5 million gigabytes!) of data was mentioned, but I'm not sure if that's just one of the projects or both. This data is well protected, with mirrors all over the world. Impressive stuff, good enough to currently make archive.org the 223rd most visited site in the world (according to Alexa), get to the front page of The New York Times, and receive various prestigious awards.

One of the most fascinating stops of my Silicon Valley trip was indeed educational and inspiring, and it got me thinking: If there's a modern Library of Alexandria in the making, this would be it. Thumbs up.

Internet Archive's Headquarters in San Franscisco. It goes well with the logo, even though they came here only a few years ago.

The staff meeting, where members from various fields presented their achievements

Everyone that is an employee for more than 3 years, gets its own figure inside the church

Brewster Kahle, the chairman, passionately presenting the Archive's servers. There is no air condition, since heat is used for building heating.

The irony: since consumer hard disks are cheaper, they buy those and get rid of the casings.

This is how scanning of videos, microfilms and books looks like

Are we there yet?

Trademarks and logos are the property of their respective owners.

Check out the complete The Silicon Valley tour series.

Can social content curation without negative actions (dislikes, downvotes) even exist?

Thu, 19 Jan 2012 17:04:56 GMT

There are people who create content. Millions of them, producing enormous amounts of data and information every day. On the opposite side, you have the consumers, people who absorb most of this content for various reasons. And there are those in-between, an emerging layer of people who filter this content and pass the one worth consuming forward to others. These people are called content curators, a breed that's becoming more and more important these days, perhaps even more important than the original creators themselves. After all, they're the ones categorizing and cleaning up the chaotic Web.

Together with the dawn of the interest graph and information overload, it's becoming obvious content curation is a major trend in social. Mathematical aggregators and algorithms can only do so much, but they are no match against the collective effort of millions of people. This fact helped services supporting social curation to emerge everywhere, in different shapes. Twitter, Reddit, Digg, Delicious, StumbleUpon, Tumblr, Pinterest, even Facebook and Google search are offering you a filtered experience of the Web, an experience that is determined more or less by other people who share your interests. Social curation at its best.

I love these services, but as I've become a heavy user, I also started wondering, if they can work on the long run using only positive actions. Likes, upvotes, diggs, +1s, retweets, reblogs. All used to amplify, not suppress. But what if I want to prevent something from spreading, wouldn't that be curation too? Wouldn't that be a statement that would suggest the creator / curator to try harder? Another problem: how can you prevent an organized group of people (or people with multiple accounts) who are all trying to push something forward, from ruining the experience for others, without the ability to quiet them down?

I remember when Digg and Reddit were in the same league. They both used upvotes and downvotes and had similar traffic and the number of upvotes on the front page. A few years later, Digg was experimenting with becoming more Twitter-like, canceling the downvotes and introducing following. They failed miserably, but also because Digg front page was supposedly controlled by the power users. The ugly side-effect of content curation without proper goals and (crowdsourced) control. But things like that happen, and there's a good reason we probably won't see the Facebook Dislike button anytime soon.

Curation services, constructed around recommendation (Digg, Reddit, StumbleUpon), recognized the need for negative action and allow (anonymous) dislikes. On the other hand, those services, that are built more around social (Facebook, Twitter, Google+), can't afford to have them without causing a social problem, creating Enemies from Friends.

But there's always an option. An option that is sadly way more drastic than a dislike could ever be. Unfollow. Unfriend. Unsubscribe. Report. Remove yourself from something. An action that not only discontinues the information flow, but also discredits the creator / curator in a way. And it may as well be the ultimate dislike. Like it or unlike it, content curation without the negative action can't exist.

Supporting events on Twitter: how Pop TV and Soočenje owned the Slovenian Twitterverse

Sun, 20 Nov 2011 10:13:58 GMT

Supporting events on Twitter is becoming very popular, and it's a perfect case study of what Twitter can do. After all, this channel allows an additional layer for following things that are going on in real-life, in real-time. Coverage sometimes happens accidentally, if there are enough Twitterers around, but more and more often, it happens as a result of a carefully planned tactic of those behind the event. Only then it can fully work, enabling organizers, participants and observers a totally new type of involvement. Crowdsourcing event support can produce a better overview of what's happening than any well-trained team of journalists can provide, offering an experience that is broad, objective and subjective, interactive. And like using Twitter itself, some know how to do it, and some don't.

My experience

When I tried it out it myself, it was fun and rewarding, In May, Trkaj, Jacuzzy and our neighborhood Savska held a festival Blok Party, which attracted a lot of people. We were there, live-tweeting about it. We've also asked other Twitterers (thanks @loudandwicked!), who attended the festival, to use and amplify the same hashtag #savska, and in the end, more than 10 people tweeted about the event, producing over 50 tweets, most of them with pictures. Which isn't that bad on the Slovenian scale. My friend @jakasibicekaka did something similar, asking Trbovlje town councillors to tweet about a meeting with the #sejaOStrb hashtag, which attracted other people to participate as well (here's his blog post about it, in Slovene). Great results enabled by collaboration of many users.

It can work on a small scale. What about the major league, it should be even better? Let's analyze two nation-wide events that happened this week in Slovenia.

How to do it wrong

The first case mentioned was the Slovenia vs. USA friendly soccer match. At the stadium, the National soccer association (@nzs_si) promoted their Twitter account which does live coverage of matches. Which they did. But that doesn't mean they did the whole Twitter thing right. They forgot about the extremely witty journalist @IEBergant also tweeting about the match. They forgot about me, and they forgot about you and 8 other thousand people watching the game live, probably quite a few geeks included. While NZS used the hashtag #fuzbal (slang for soccer), some used the hashtag #nogomet (soccer), #slovenia, #slovenija, and the mentioned Igor Evgen Bergant used #soccerSI-US. The results: a scattered pool of tweets which didn't really offer users the complete picture. The event went mostly unnoticed on Twitter.

The Slovenian soccer association promoting their Twitter account on the match

How to do it right

On the other hand, Pop TV (@24ur), the biggest commercial television network in Slovenia, did it more than right. Their show "Predvolilna soočenja", which does political confrontations before the upcoming elections, won big time. And while using Twitter to support television has been done for ages abroad, this actually happened for the first time in Slovenia (at least so I think). And they did at least three smart things:

they've promoted the hashtag #soocenje, not minding about their Twitter profile
they've invited five influential Twitterers (@alivea, @had, @Lacn, @madpixel, @tamejhna) to the studio audience to generate the initial buzz on Twitter, besides live-tweeting from the studio. Here they are, appearing with @miharejc, who tweets for @24ur
they've broadcasted a selection of tweets with this hashtag live on television, and encouraged people to participate and ask questions on Twitter

The results were amazing. Hundreds, if not thousands of tweets all over place. Local trending topic. They owned the Slovenian Twitterverse like no one else before them. It worked like a charm. You can check out the partial report (which only displays 100 of #soocenje tweets, happening in 5 minutes!) on the following link or use the #soocenje Twitter search, if tweets are still available. Epic stuff, moving the Slovenian media sphere a few years forward.

Pop TV displaying and promoting #soocenje tweets live on television

#soocenje (besides various politicians and the show host) became a local trending topic in Slovenia according to sitweet.com

Conclusion

I'm only a level 26 27 social media ninja, but I know a few things. If you're organizing an event, the most important thing is: promote Twitter hashtags, not profiles. Even if they are nothing more than just clickable search queries, they simply work. Search Twitter in real-time and look for people who are talking about the event. Ask them and other people attending to amplify and use the same hashtag. Thank them if they do. Most of them will join you, since it'll make it more interesting for them too. Offer something more if you can (like displaying tweets on a website). Use multiple accounts (official, personal) with different wibes. Upload pictures. Retweet. Interact. Have fun.

Twitter, a funny service proving that a collective effort of many people will always provide a way more interesting picture than a single person can. More objective, more diversified, more everything. Perhaps even better than the original event itself. Real players are fully aware of that. Don't worry, even if you don't have the same power, publicity and followers, you can compensate with additional energy, time and mobile bandwidth. The results can be surprising. And if it does work, I promise you'll enjoy every little bit of it.

UPDATE (22.11.2011): I got contacted by @24ur, who told me this was already their second Soočenje show (I missed the first one - the irony - playing soccer), and the first one generated over 1800 #soocenje tweets. I also got feedback from @nzs_si and @IEBergant, they've agreed we should make a joint effort the next time Slovenia plays soccer, also involving the biggest Slovenian soccer portal Nogomania. Awesome stuff.

UPDATE (25.11.2011): Pop TV is on fire. Today, they've added another medium to support Soočenje on Twitter, their news portal 24ur.com, which is the most visited site in Slovenia.

Please help me upgrade my Twitter bot

Tue, 30 Aug 2011 20:33:12 GMT

Half a year ago I decided to make something out of my Delicious bookmarks. The magazine-style display inspired by Flipboard wasn't enough, I wanted to publish these links somewhere outside my chronolog, somewhere on Twitter. So I made a bot. It's doing quite well, posting like mad, but it's really not where I want it to be. Until now, it made about 3.000 tweets (around 500 per month), but has only 67 followers. I know my taste in content is a bit obscure, but still, only 67 followers?

This calls for an upgrade. And since I won't change my interests and bookmarking habits, something else needs to be done. That's where I need your advice. Crowdsourcing the concept and stuff.

The brand

This is probably one of the greatest fails of the project. At first, I thought of it as an extension of my blog. Hence the account @stritar_net, the name Stritar's chronolog, together with the description it has. Should I rename it and try to make it a standalone "brand"? Should I openly say it's a bot (Stritar's bot or something)?

The selection

The bot currently posts ALL my bookmarks to Twitter (as mentioned, around 15 per day or 500 per month) without any selection. But it could be done. Since my bookmarks are originally tagged, it could leave out those with too few tags (since I use the same method of counting tags to determine the initial weight of content for the magazine). Or specialize in specific segments according to tags. There could even be more of them bots. What do you think?

The frequency

Currently, the bookmarks I make go into a queue. I hate those Twitter accounts that post 10 tweets in 5 minutes and go silent for a day. I wanted to make it more smooth. So the queue always knows how many items it holds and adapts the frequency of posting according to it (less bookmarks in queue mean less frequent tweets). But that produces the situation where most of them are already a few hours or days out of date when they are published. A higher publishing frequency would solve some of it, but it opens a great dilemma: what's the lesser evil, over-spamming or being out of date?

The order

The order of bookmarks posted on Twitter is determined by two factors. The number of tags and the date they were published. More tags equals more importance. Older bookmarks get published sooner, otherwise they would get even more out of date. Should I do it the other way around and post more recent links sooner? This would make some of them more interesting and up-to-date, but other worse. Breaking content or consolidated content?

So many decisions… In this case, the best way probably doesn't exists, but trade-offs can always be decided for the better. Please let me know what you think, your help would be more than appreciated. I could help back if I can.

The influence of new generation information systems on modern organizations

Sun, 06 Jun 2010 15:08:48 GMT

The traditional role of Information Science and corresponding Information Technologies is providing organizations with information. This makes it a tool supporting decision process, which can be counted as an organizational process. But today, this role is becoming more widely spread, making Information Sciences and Information Technologies also an important part of the operational process itself. Concepts such as Business Process Reengineering (BPR) make information solutions a vital part of any modern organization process, present in all components in the business cycle of planning, realization and controlling.

The World Wide Web as a platform

If Information Science and Information Technologies revolutionized modern organizations, there is a heavily related technology that revolutionized our every day lives. The Internet and its main service, the World Wide Web hold unimagined potential both for personal and professional goals. This technology enables unlimited knowledge sharing between people and organizations, while at the same providing the platform on which different information systems can be created. Intranets (designed to support internal people and processes) and Extranets (designed for connecting with external entities, such as clients, suppliers, partners and competition) enable effective, flexible, scalable and accessible web-based information systems that can support most of organizational needs of a modern organizations.

To understand the implications of World Wide Web we can also take a look at the companies behind it, as they have become some of the largest IT companies in the world, and their services the most widely used information systems, leaving aside operation systems. There is an important point hidden in that statement – most information systems of today are not used to support organizations any more, they are designed for personal activities. Software solutions are shifting from B2B to B2C, and where management was the key buyer of software yesterday, ordinary everyday user is the main "buyer" of software today.

The Internet with its possibilities to share knowledge is a revolution probably comparable to the inventions of speaking, writing and printing in the past. Those organizations and individuals who are able to recognize this fact have a great opportunity for progress. That potential goes both for getting useful information and knowledge from other sources as for getting useful information about organization to those or any other sources. There is no doubt that today we live in the information era, and those who will not adapt that fact, probably have no future.

Web 2.0, Enterprise 2.0 and IT 2.0

In the past years, a new generation of World Wide Web solutions has emerged, which we understand as Web 2.0. These services are focused on collaboration, cooperation, communication and connectivity, enabling sharing between millions of users and utilizing the effect of mass participation. The potential marketing revenue, which is the driving force behind the World Wide Web, and the large competition between millions of software companies around the world allow these services to evolve with light speed, making them both technologically and functionally more advanced than classical information systems. It didn’t take long for managers and entrepreneurs to realize the effect of these now approaches and services can also be beneficial on organization, marketing, decision support and other fields of organization and management.

The concept of Enterprise 2.0 adapts Web 2.0 for business-oriented use and represents using these new technologies, approaches, concepts and services in business-oriented environments. With a focus both on internal optimization (wikis, idea banks, social networking tools) and external optimization (blogs and microblogs, RSS, social bookmarking and tagging), it enables companies and their employees new ways to connect and interact between themselves and with other organizations. The focus of information systems is shifting from technical elements to social elements of organizations, and traditional information systems, such as ERP (Enterprise Resource Planning) systems are getting upgraded with modern systems, such as custom developed intranets and extranets.

But Enterprise 2.0 solutions are still mostly partial (separate) software solutions modern organizations can use to optimize their performance and strategies. In my opinion, future information systems will have those concepts and approaches incorporated into the core of the system, enriching traditional business-oriented solutions with social components that will support connections both with other individuals within organizations and with individuals from other organizations. Real-time interactions and communication will be one of the foundations of new business models that are emerging on the market, and IT 2.0 will be the platform that supports those concepts and activities.

It's time for IT to go social

Modern organizations are mostly service-oriented, so traditional ERP systems are becoming used mostly for low value-added activities. These new organizations are founded on innovative business models, knowledge and human capital. High value-add information systems for those organizations are systems for Project Management, Customer Relationship Management, Knowledge Management etc., which are not oriented on technical components of organizations, but on social ones, such as people, relationships, connections, interactions, knowledge, cooperation and other.

New services that Web 2.0 "invented" fit into this picture of new generation IT 2.0 software solutions perfectly. Social networking tools can enable higher connectivity, new forms of interactions, team building and cooperation between all the people in the process. Social bookmarking and tagging produce structured knowledge and can harness the effect of crowdsourcing. Visualizations of data and information can bring more information used for decision making and clearer view on organization process. Feeds and streams enable faster data flow and clearer connections between most individuals inside the organization.

Organization is a system of dynamic relationships, and people are no longer considered only as a part of the machinery, but as complex entities, building even more complex social units. The greatest corporations that exist today were produced by capable individuals, forming even more capable teams. Therefore we must not ignore the science behind it – human capital is the probably the most valuable thing any modern organization can have and most software solutions of the future will be focused on these social components. The interesting symbiosis between new generation information systems and modern organization approaches is more obvious than ever, providing all the elements needed for business-oriented IT to go 2.0.

Facebook vs. Twitter - Part 2: Privacy and real-time web

Thu, 13 May 2010 17:11:14 GMT

After my previous post comparing Facebook and Twitter I received a few comments about how Facebook and Twitter are two totally different services which can't really be compared. I admit they are not perfectly analog, but my thoughts originate mainly from the fact that these two players will probably be those who'll define how the social web of tomorrow will look, from the point of user experience as well as an organizational and marketing tool. Where Google dominates Web 1.0, Facebook and Twitter are obviously becoming the leaders of Web 2.0, and the fact is any of them (including Google) has a good chance to define Web 3.0.

What's new

The past few weeks have been pretty intense for Facebook and Twitter. The two Web 2.0 rivals both held conferences about how their companies are doing and revealing plans for the future. Facebook's (f8) main presented functionality was the universal Like button, which was already adopted by more than 50.000 websites in its first week, even though with a bit of problems. Twitter (Chirp) announced its service has more users than expected (105m registered, 180m unique users a month) and their main focus in the future will be Twitter Annotations, used for making Tweets embedded with meta-data used for better indexing and search. These two features imply that one of the main battlefields of the future of web will surely be the semantic web, for which experts say at this point Facebook has the advantage.

Real-time web

Leaving aside speculations about where this whole story is headed and how the semantic web will turn out, and concentrate on another thing hot right now: real-time web. Real-time web has so much potential even Google wanted a part of it. Sadly, Buzz came out a bit of a failure, and most of it's traffic is non-generated. The giant probably doesn't really care because it can display Tweets and other streams in it's search results, finding a symbiosis with real-time web services, similar as it has with Wikipedia. But still, it's "new" Buzz service proves that real-time web is interesting for everybody, even the biggest web company in the world.

The main point of real-time web is already hidden in its name. It's about information when it happens. News portals and blogs are minutes if not hours behind, after all, they usually present professional and lectured articles with sources and photographies. But in this hectic and hyper-speed world we live in, information has the highest value when it happens. In the case of extraordinary and unpredictable events, such as natural and man-made disasters, or just casual popular things, such as the premiere of a new movie, timing means everything. That is why journalists turn to these sources more and more, and CNN occasionally analyzes the twittersphere live on television, taking advantage of these new modern media platforms. They actually deserve to be congratulated for seizing this great opportunity.

Privacy issues

Where does Facebook fit into this picture? Well, to be honest, I think it's still trying to fit in it, and that's what the whole "Privacy and real-time web" in this post title is all about. To understand what I'm getting at, we must go a few years back, back to Facebook's beginnings. Facebook started as a closed network for elite schools, then slowly opening up to general public to become one of the biggest websites ever. The service and concept was originally based around privacy – where everything you did you had a full control over who will see it, what probably made it big in the first place. Today, this privacy is almost gone, and even Mark Zuckerberg admitted it doesn't interest them any more.

This decline of Facebook's privacy is concerning many people right now, and you can check out this interesting evolution for yourself (also visualized). Activism and search for alternatives have already made it to the mainstream and it looks like I'm becoming a part of this movement too. Don't get me wrong, I still think Facebook is a great service both for personal and professional life, but sometimes you just have to not want it all (sounds familiar?). It's a bit ironic actually, the thing which made Facebook could also become its end.

In the case of content providing, real-time web and search, for which Facebook perhaps also has ambitions, privacy is a giant barrier. Facebook has content, not only that, it has the most content of them all (including multimedia), but this valuable content is entangled inside Facebook's huge web of (dissolving) privacy, making most of the streams unreachable for general public. Even Facebook Pages, designed to have their information fully open to public, were not helping a lot, because it's the the millions of microbloggers, from the most influential, to the most insignificant, who are empowering the real-time web, and not brands and corporations. Real-time web is a giant crowdsourced news network with reporters scattered all around the world, and that is something Facebook so desperatly wants to be a part of, using all means necessary.

Twitter is the king

We will see if Facebook went too far or will it be able to become a real player in real-time web too. For now, Twitter seems to be the dominant platform and the fact that it's entire timeline will be archived in the Library of Congress is an amazing achievement proving this theory. Facebook's only option to make it on this market is to continue getting rid of privacy, making it's content available for everybody, both human and machine. Of course, there will be other players too and uncle Google will sit right on top of it, trying to use all the platforms and services to its own benefit.

Number of users is the crucial component of real-time web, so Facebook could probably have a greater potential in this field in the long run too. But the truth is Facebook users are becoming annoyed, and it's still a question how they'll accept its new strategic policy and how intimidated they will become by its frequent debacles. But the attachment to Facebook can sometimes be too heavy, so it will be interesting to see if users will actually leave Facebook or simply adapt to its new privacy, continuing to feed it with accessible real-time content.

If the future is semantic web, reality is real-time web, and at this point Twitter is very much in the lead. In the end, it probably doesn't make a lot of difference for a casual user if he gets the information late, but still, the whole concept of real-time web is quite amazing and holds great potential for many people and businesses. An interesting thing, the World Wide Web is, and everything that came with it. Welcome to 2010.

Check out the complete Facebook vs. Twitter series.