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Creative online advertising at its best – Wired and Youtube

I used to work for an online advertising agency. For large projects we were usually trying to make a campaign extraordinary and special, something that would stand out from the rest and be creative and effective. When you are trying to achieve something like that you are usually limited by a great number of facts, such as the campaign budget, creativity of the team, capabilities of the designers and programmers, but perhaps most importantly, the technical issues and platform of the site that will serve the ads.

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written 27.2.2010 14:48 CET on chronolog
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Google 2.0, take infinity: Google Me

The past few months have been loaded with expectations and speculations about the new social service from Google that will be introduced soon: Google Me. Facebook is currently dominating the social market, with 500 million registered users and an expected 2 billion dollars of revenue in 2010. It's satellites, mostly in the form of social gaming providers, are also gaining momentum, e.g. Zynga, the most successful of the pack, could generate $500 million in revenue this year. Even though Google's revenue is still much much greater, more than $20 billion a year to be exact, this does not change the fact the future of the World Wide Web lies in social – and Google obviously wants to be a part of that.

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written 6.9.2010 19:17 CET on chronolog
2761 views   •   3 likes   •   7 comments  •   Like   •   
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Apple has enough money to buy Slovenia's entire yearly production

Apple is currently hot like a chili pepper. Its products are well accepted, their sales and revenues are growing, and their stocks are going sky-high. A few months ago Apple even managed to dethrone Microsoft as the largest technology company in the world and second third largest according to market capitalization (behind Exxon and PetroChina). Their yearly revenues are currently around $65 billion, which is a lot, and that figure is even more interesting if put into perspective.

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written 12.11.2010 23:00 CET on chronolog
4933 views   •   4 likes   •   9 comments  •   Like   •   
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Working in Cape Town - Part 2: The culture shock

My month of working in Cape Town is over, and I'm fully back to the cold and wet reality of Slovenia. Needless to say it was an amazing ride, packed with ups and downs, and after writing about my first impressions about a month ago I'm slowly ready to present the final objective review, together with the highlights of my trip. The first week I was there was a bit of a struggle, as I was slightly overwhelmed by the culture shock. But after that I managed to adopt the situation and have grown to admire and love Cape Town. Today, sitting at home, I can say that South Africa is a beautiful country with amazing landscape and nature, but at the same time full of cultural contrast and racial inequality, a constant reminder of the things that happened in the past.

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written 7.12.2010 9:16 CET on chronolog
3490 views   •   1 like   •   2 comments  •   Like   •   
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Reinventing SEO: The social media effect

Looks like the time for classic search and Search Engine Optimization (SEO) is slowly running out, waiting to be replaced by more advanced and efficient algorithms than mathematical - human powered. The Facebook Like button, the Twitter retweet button and other social share widgets are on the uprise, and Google is fighting back with all its might. For now, their business model relies heavily on search (other project like Android and Chrome too), but their future social success was named the number one priority by the new old CEO Larry Page.

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written 19.4.2011 10:00 CET on chronolog
4132 views   •   3 likes   •   9 comments  •   Like   •   
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Crazy about chocolate? Visit Brussels.

Brussels is really not your typical tourist destination. Sure, it has Atomium, amazing squares, tiny streets packed with restaurants, great palaces and gothic cathedrals, but sadly lacks some of the personality and the wibe cities like London, Paris or Amsterdam have. Neverheless, the capital of the European Union still has a lot to offer. The twice fried potato chips are simply awesome, but there are two more important things that could make your visit worthwhile: beer and chocolate.

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written 11.8.2011 16:03 CET on chronolog
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Solid-state drives (SSD) are the biggest win in hardware ever

Guess what? My new computer has a Solid-state drive. In case you don't know what I'm talking about, that's the new super fancy high-tech computer storage unit. And I must say it's so amazing it's almost silly. Extra fast boot times, complex applications opening up in seconds, less power consumption and no humming from the hard disk. What else could you wish for in your new sexy computer? I love it, and I love it so much I had to tell the world.

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written 21.9.2011 9:01 CET on chronolog
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Did Google just admit Apple's Siri is the future of search?

I don't know if you saw The evolution of Google search video, which they've published a few days ago. You should, it's a cool movie, portraying the history of search and Google's vision of its future. But something went wrong. One of the punchlines of the video was a story from one of the engineers, who said that next-generation search engines will be able to answer complex questions such as the following:

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written 4.12.2011 16:21 CET on chronolog
6473 views   •   1 like   •   Like   •   
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How movies and television (almost) ruined my experience of traveling to American cities

In my life, I've traveled to two American cities on different occasions: New York and San Francisco. When I got there, a funny thing happened - it was nothing like I expected. Actually, it was a total buzzkill! I was filled with great expectations, but the cities displayed themselves in the plainest way possible. I can't believe how ridiculously common everything looked! When you travel to exotic places like Asia or Africa, you're in for a bit of a culture shock, and that's already fascinating enough. But cities in the United States, well, they're not that different from European cities, we're part of the same civilization anyways. Just cities like any other.

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written 13.3.2012 6:08 CET on chronolog
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What Apple's headphones can teach us about user experience design

I've always been fascinated by things that simply work. By the details that convince, by the experience that fulfills expectations. Enter the case of Apple's headphones. They may be just an accessory that supports something else, but this little gadget is a brilliant example of how ux design should be approached. I'm not saying other vendors don't make equivalent or even better headphones (don't know, so please comment!), but Apple has proved many times that they really know what they are doing, reinventing stuff as they go along. Bottom line: as weird as it may seem, when your are designing user experience, you should think about Apple's headphones. They are one of the most perfect examples of how to do it right.

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written 17.6.2012 13:25 CET on chronolog
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What This Chart Says About the Tech Sector
om.co
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bookmarked 12.8.2015 22:08 CET on Delicious
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Digitalna transformacija in nove arhutekture aplikacij. @matjazbj #srckonferenca http://t.co/a6urxCLG3a
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told 2.10.2015 10:40 CET on Twitter
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Environmental, political and technological influences of Avatar

This post is probably already out of date, but I still feel I should say a few words about the movie that could become one of the biggest blockbusters of all time and surely a cult movie of the future. I personally loved it. Not just because of the story and the package, but because of the positive influence it will bring to this confused era. I think the director James Cameron is quite bold to openly address most of the biggest global issues of our time in it, a thing that actually wasn't mentioned as much as it probably should be.

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written 11.1.2010 19:46 CET on chronolog
2294 views   •   1 like   •   5 comments  •   Like   •   
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What's hot on the web - Part 6: The most amazing unique music acts

Welcome to the next episode of the fantastic What's hot on the web series. It's been a while since we did this, and since one of the previous posts was focused on fails, I think it's only fair to give memes with a positive attitude a chance too. This part of What's hot on the web cover various unique music acts, each amazing in it's own way. I've been gathering these videos for years and these are the greatest I've noticed so far. You've probably already seen a few, but hopefully missed a few too, so enjoy the show.

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written 7.4.2011 8:32 CET on chronolog
2059 views   •   2 likes   •   Like   •   
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Twitfluence is dead, long live Twenity! Launching December 21st 2011.

In three days, a new type of online influence measuring service will be launched, an exciting new version of Twitfluence on steroids. Unlike Klout or PeerIndex, Twenity won't try to set a new standard for calculating social authority, it will rather behave as a game on top of your social activity, which will allow players to go through quests, unlock levels, badges, compare themselves and compete with each other. A project made by Neolab and IlovarStritar that will try to combine the elements of gamification and social authority measuring. Who's hot and who's not, the game.

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written 18.12.2011 18:41 CET on chronolog
3329 views   •   2 likes   •   2 comments  •   Like   •