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When information systems evolve, they become greedier for both operational and advanced strategic statistics and data analysis. This need is a part of a natural evolution. The more data you have, the higher potential for extracting information you have. Looking at business environments using IT platforms, that's what analytics are actually all about - getting useful information from usually bad data. It turns out the task of analytical reporting is not so complex as it seems, but you definitely need a set of different skills / people to make it work.

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written 30.11.2009 21:32 CET on chronolog
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It’s obvious that Slovenian grocers are using TV as their main advertising medium, the same as many others. Nothing wrong with that. Their commercials are typical for their industry, emphasizing actual promotions and discounts and going for direct sales mostly. Nothing wrong with that too. They finish off with their logo on the screen, so they do a bit of branding too. Reasonable, you have to use all marketing approaches. But wait a minute, why do their logos look Web 2.0?

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written 22.1.2010 19:12 CET on chronolog
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The past few months have been loaded with expectations and speculations about the new social service from Google that will be introduced soon: Google Me. Facebook is currently dominating the social market, with 500 million registered users and an expected 2 billion dollars of revenue in 2010. It's satellites, mostly in the form of social gaming providers, are also gaining momentum, e.g. Zynga, the most successful of the pack, could generate $500 million in revenue this year. Even though Google's revenue is still much much greater, more than $20 billion a year to be exact, this does not change the fact the future of the World Wide Web lies in social – and Google obviously wants to be a part of that.

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written 6.9.2010 19:17 CET on chronolog
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Apple is an interesting corporation. Some love it, some hate it, but the fact is, Apple has become the biggest technology company in the world. An interesting turn of events, from a company that nearly went bankrupt a few decades ago, to a player that we know today. Looks like Steve Jobs really is one of the greatest visionaries of our time, as his comeback in 1996 together with the introduction of the iMac and the iPod managed to turn things around for Apple. Looking at these facts in 2010, the iPod may turn out to be even more important than it seems, creating a digital music revolution and providing the foundation for Apple's strategy of becoming the world's dominant commercial content provider.

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written 19.9.2010 16:38 CET on chronolog
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About two months ago I was super fascinated about the fact that a variety of Slovene marketers started to promote their Facebook presence on billboards. Guess what: that's so two months ago. Šport TV, one of the biggest sports television networks in Slovenia went a step further, designing their billboard(s) specifically for promoting their coverage of The European basketball championships on Twitter. Which is a bit surprising, since there are supposedly only around 10k people on Twitter in Slovenia (compared to 650k on Facebook), but still, Twitter is much more suited for media coverage than Facebook for various reasons.

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written 18.9.2011 21:59 CET on chronolog
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Lately, a lot has been happening with Twitfluence. We've finally decided it's time to go out of prototype mode and make Twitfluence a fully working solution, a joint venture between Neolab and IlovarStritar. A fine combination of great technical expertise and amazing visual experience. We've even applied for Seedcamp Ljubljana, but only made it as runners-up (which is actually not that bad for the first try). But that won't stop us – we are more certain than ever to make Twitfluence a complete product, and we'll try even harder the next time.

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written 6.10.2011 10:05 CET on chronolog
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I don't know if you've noticed, but a few months ago the hit television show Dexter got it's own social game you can play on Facebook, named Slice of Life. Similar kinds of branded social games have been done before, but it's something else that's interesting this time. This game changes according to the plot of the television series each week. That's right, the show and the game are coexisting and evolving together to bring users a totally new type of experience. And while most technology blogs, obsessed with social, said Slice of Life is a revolutionary new type of a social game, I asked myself: is it rather a new revolutionary type of consuming television?

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written 6.11.2011 16:46 CET on chronolog
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In my life, I've traveled to two American cities on different occasions: New York and San Francisco. When I got there, a funny thing happened - it was nothing like I expected. Actually, it was a total buzzkill! I was filled with great expectations, but the cities displayed themselves in the plainest way possible. I can't believe how ridiculously common everything looked! When you travel to exotic places like Asia or Africa, you're in for a bit of a culture shock, and that's already fascinating enough. But cities in the United States, well, they're not that different from European cities, we're part of the same civilization anyways. Just cities like any other.

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written 13.3.2012 6:08 CET on chronolog
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I've always been fascinated by things that simply work. By the details that convince, by the experience that fulfills expectations. Enter the case of Apple's headphones. They may be just an accessory that supports something else, but this little gadget is a brilliant example of how ux design should be approached. I'm not saying other vendors don't make equivalent or even better headphones (don't know, so please comment!), but Apple has proved many times that they really know what they are doing, reinventing stuff as they go along. Bottom line: as weird as it may seem, when your are designing user experience, you should think about Apple's headphones. They are one of the most perfect examples of how to do it right.

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written 17.6.2012 13:25 CET on chronolog
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I've always been a big fan of the power of the crowds. When a mass of people can achieve much more than a few skilled individuals can. And ever since we've started playing with Twitter's API, I've been think about the possibilities of this magnificent data source. Besides Twenity, we've done a few other Twitter mashups like Twitter walls, but this wasn't enough. We wanted something more - geolocation. Displaying information on a map in real-time. But since there aren't that many tweets equipped with GPS coordinates, we needed to include other services for more diversity as well. Which we did, and Ljubljana Realtime, a social event discovery application, was born.

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written 28.9.2012 14:37 CET on chronolog
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I can't believe it's been more than half a year since I went to the Valley. Good times, a lot has happened there, even more has happened since. San Francisco and Silicon Valley are a place every developer and / or entrepreneur should visit at least once, to get the idea about how things work on a larger scale. To receive another orientation point, to think outside the box. All roads in technology lead there, and if you are planning on ever doing something major, this is definitely the place to be. Startups, developers, investors, enthusiasts, geeks, technology corporations, everybody's there. Good news: it's easier than ever for you to be a part of it too.

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written 6.12.2012 17:41 CET on chronolog
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After the initial dissection of the most innovative and well designed blogs, it's time to go behind the scenes. We've seen how some of these blogs look like, but there's even more value in understanding why they look like they do. Every good user experience analysis needs to have a clear overview of the goals and good insight into the problems of the situation, and I will try to outline these by using my blog as an example. A lot can be deducted by monitoring the basic Google Analytics reports.

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written 9.5.2013 13:42 CET on chronolog
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What a great year for content! In October 2012, Red Bull Stratos set a benchmark for what can be done with branded content. The jump was watched live on YouTube by 8 million people. A few months later, Gangam style established a new standard for how far online virality can take you. It became the first video to reach 1 billion views on YouTube. Powered by the internet. These two extreme cases probably won't be topped for quite some time (internet time, that is) and are clear leaders in their categories. But lately, I've noticed two other great examples that clearly show something else - where commercial content (promotion) is headed. It's all about delivering experiences, which are created and amplified by digital marketing.

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written 15.5.2013 8:32 CET on chronolog
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Ever since the times of IRC, there has been a need to categorize specific messages on the internet. With the rise of the social web and increased amounts of information, this habit became even stronger. First popularized by Twitter, the hashtag was introduced in 2007, and since then, found its way into standard offering of the most popular social services (Instagram, Tumblr, Google+, etc.). It seems even Facebook will introduce its own version soon, though people already use them overthere anyways. The hashtag changed the way we create and consume content, and it became a symbol of collaborative publishing in the social era.

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written 22.5.2013 8:57 CET on chronolog
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I have been thinking about writing my own blog for quite some time now. I admit, I have a lot to say, often too much, so this seemed like a normal way to go. And sure, I definitely need more things to put on my tight schedule so I can freely perform my system overload as soon as possible.

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written 19.5.2009 14:13 CET on chronolog
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